The Role
Senior Social Media Producer will lead and evolve Manchester United’s video-first social media output, with a particular focus on platforms such as TikTok and Snapchat. This is a hands‑on and strategic role, combining high‑quality, fast‑turnaround video editing with oversight of content planning, production, and publishing.
You will use performance data and platform insights to shape content strategy, ensuring continuous growth in engagement and reach. Working closely with the Social Media Strategy Manager, you will identify trends, scale high‑performing content, and maintain editorial excellence across all outputs.
The role also involves directing and producing shoots, including player and partner content, and leading a small team in fast‑paced environments—particularly around matchdays—ensuring content is delivered to the highest standard at speed.
The Person
We are looking for someone who has:
* Proven experience as a social media video producer/editor
* Strong expertise in TikTok and Snapchat, with working knowledge of Instagram and X
* Advanced video editing skills with the ability to deliver high‑quality content at speed
* Strong analytical and data literacy skills, with the ability to translate insights into content strategy
* Experience in content planning, scheduling, and publishing
* Production and directing experience, including shoots involving talent or partners
* Working knowledge of tools such as Photoshop and After Effects
* A strong understanding of social media trends and the ability to leverage them creatively
* Excellent communication skills and a collaborative, approachable style
* Confidence and decisiveness in fast‑paced environments
* A proactive mindset with the ability to suggest and implement new ideas
* Experience in sport or football (desirable but not essential)
* Experience managing or mentoring others (desirable)
What We Offer
At Manchester United, we recognise that our people are at the heart of our success. That’s why we offer a range of rewards designed to support your professional and personal well‑being:
* Annual incentive scheme
* Wellness Support with access to mental health resources, digital health checks, and & nutritionists through Aviva Digicare+ Workplace
* Exclusive Discounts through our United Rewards platform, giving you access to exclusive deals from the club and partners
* Gym Facilities in our onsite locations and opportunities for regular social events and team‑building activities
* Enhanced family Leave Benefits and an opportunity to purchase additional holiday days
* Enhanced Career Development with access to professional learning platforms like LinkedIn Learning, and internal training programs
* A Supportive Work Environment that values diversity, equity and inclusion, and individual growth
Our Commitment to You
At Manchester United, we believe that a diverse and inclusive environment makes us stronger. We are committed to building a team where everyone feels welcomed, valued, and empowered to contribute their unique perspectives. Diversity, equity and inclusion are at the core of our recruitment strategy, and we welcome applicants from all backgrounds.
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