Join to apply for the Performance Marketing Executive (Bokun) role at Viator
About Bókun
Bókun, a subsidiary of Tripadvisor, is a rapidly growing travel technology company that offers cutting-edge solutions to the Tours and Experiences industry. Our comprehensive suite of tools enables Tour Operators, Travel agencies, and OTAs to streamline their operations and expand their reach. At Bókun, we are committed to delivering innovative solutions that empower our users to grow their businesses and enhance customer experiences.
Position Overview
Bókun is seeking an experienced Performance Marketing Executive to join our marketing team. The ideal candidate will play a pivotal role in executing various digital marketing initiatives to support our growth objectives. This position requires hands-on experience in SEO and PPC, an eagerness to learn, and an interest in travel.
Key Responsibilities
1. Own the management and growth of our Paid Ads strategy across Google, Meta, LinkedIn & Gartner.
2. Manage relationships with the SEO content agency to monitor and support channel growth.
3. Work with the design team to produce and test new landing pages.
4. Explore and run test and learn campaigns across new potential channels.
5. Identify and lead opportunities to drive growth of our brand and Free Trials.
6. Regularly report and present performance internally and to the Bókun leadership team.
The Ideal Candidate
* Is curious about understanding how algorithms and human behavior drive marketing performance.
* Understands and can communicate how marketing performance drives wider business goals.
* Stays up-to-date with the latest marketing trends.
* Has 2 years of hands-on experience in a similar role, with a proven history of creating, executing, and optimizing marketing campaigns.
* Can prioritize and adjust workload accordingly.
* Takes initiative to identify blockers, improve processes, and push forward.
* Has a passion for travel and technology.
What We Offer
* Competitive salary with performance-based incentives.
* Comprehensive benefits package, including health, dental, and vision insurance.
* Generous vacation and paid time off policy.
* Opportunities for professional growth within a rapidly expanding organization.
* Collaborative and supportive work environment with a dedicated team.
* The chance to make a real impact in the travel and tourism industry.
Application Process
At Bókun, we value diversity, creativity, and collaboration. If you are ready to join us and possess the skills and experience required, we encourage you to apply by submitting your resume and a cover letter detailing your relevant experience. Please include examples of successful digital marketing campaigns or projects you've managed. Send your application to [Include Application Email/Link].
If you need a reasonable accommodation or support during the application process due to a medical condition or disability, please contact your recruiter or email AccessibleRecruiting@Tripadvisor.com, including the job requisition number.
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