Company Mission Statement: “Making cycling and eMobility accessible to all”
Job Title: Marketing Manager - Maternity Cover
Reports To: CEO
Direct Reports: 2 x Marketing Executives, 1 x Marketing Intern
Start Date: 01/06/2026
Term: up to 12 months
Overall Summary:
The Marketing Manager is responsible for maintaining operational momentum during the Head of Marketing’s maternity leave. This is a high-intensity, "hands-on" role, allowing the team to remain focused on their core projects. You will personally execute manual tasks, manage partner relationships while ensuring global brand integrity.
Team Context
* Member of the Group Leadership Team.
* Working with a lean marketing team of direct reports.
Job Purpose / Objectives
* Maintain operational continuity, ensuring the "doing" never stops by managing the team, workload and priorities.
* Responsible for developing and executing marketing campaigns to enhance brand visibility, achieve trade partner satisfaction and end user engagement.
* To oversee the marketing team and work closely with sales and product teams to ensure alignment of marketing initiatives with business goals.
* Leading event planning through effective designs and communication plan.
* Website development and management.
Primary Role / Duties / Objectives
* Developing content strategy and creative innovation and direction
* Foster community relations with partnerships and community engagement
* Enhance brand reputation, awareness and recognition
* Liaise with Sales team to create trade partner and market specific campaigns and assets
* Analyse and maintain social media trending topics ensuring Reid stays relevant
Leadership / Supervisory Aspects of Role
* Provide input and feedback to the Group Leadership Team and CEO
* Provide guidance and support to the marketing team, helping them develop their skills and confidence in executing marketing tasks. This includes offering regular feedback, co-conducting performance reviews, and identifying opportunities for professional growth, training and development opportunities.
* Coordinate and liaise with the sales team to deliver effective marketing strategy and support for the trade partners
* Manage a motivated, ambitious and creative team
* Maintain the global marketing strategy and ensure effective communication and delivery
* Delivering consistent and effective marketing support providing accessible, practical and innovative resources for international trade partners.
* Maintain a trusted and consistent global brand image with strong integrity and strict identity guidelines for internal/external adherence.
* Evaluate and analyse campaign performance to ensure impactful results, leveraging marketing intelligence and research for continuous improvement and strategic development.
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