Job Description
Media Manager, Wasted Talent
Full time, Hybrid working, 3 days in London office
Reports to: General Manager
As a group Wasted Talent is home to three of the most influential style, culture, music and entertainment platforms.
THE FACE - The original home of style
MIXMAG - The global authority on dance music
KERRANG! - Distinctive heartland the alternative and heavy music
Role overview
You will lead our media strategy, planning and execution across our three titles, with key objectives:
1. Ensure our media strategy supports our wider commercial and editorial objectives
2. Be the company-wide authority on our audience from a data POV
3. Ensure best-in-class delivery of commercial campaigns (from planning to execution), with a consistent focus on optimising results
Key Responsibilities
Day-to-day media management
* Own the media process on commercial projects: from brief through to delivery, including creation of media plans, translating the creative into deliverables, activation, optimisation and reporting, with a special emphasis on deep post-campaign reporting and client retention
* Own the the media activation process across ad platforms including Meta, Google and TikTok, including setting up ads, reporting and optimisation
* Be client-facing throughout the media phase of a project, presenting media plans, answering questions and sharing reports, as required
* Present regular monthly and quarterly internal reports on organic and commercial cross-channel performance, with analysis and concise actions
* Host regular internal meetings with Commercial, Studio and Editorial to discuss recent results and optimise for best-in-class performance
* Maintain relationships with key platforms and media agencies, staying abreast of industry developments
Media strategy
* Develop a refined strategic and creative point of view on our commercial offerings and outputs
* Work cross functionally, ensuring that Editorial and Commercial strategies feed one another
* Devise innovative organic tactics to help grow and deepen our audience engagement
* Stay abreast of channel developments, working closely with the Head of Social to continually refine our strategy
* Liaise with third-party media consultants to bolster our media output
* Build relationships with key media partners and technology vendors to deliver the best service
Skills & Attributes
* Minimum 3 years experience in a media or publisher environment
* Proven track record of activating £100k+ media campaigns on time and within budget
* Experience working across Meta, Google and TikTok ad platforms
* An understanding of a publisher’s multi-channel approach, which ranges from website, to newsletters, to varying social platforms, to talent campaigns, etc.
* Excellent knowledge of Google Analytics and campaign evaluation metrics
* A self-starter, with a bias for action
* Excellent interpersonal skills, as this role requires working with every team within the business
* Knowledge of GDPR and newsletter management
* Experience using Mutual, Supermetrics, Typeform and Lefty (or similar software) is a bonus
Why join us?
You’ll be part of a tight-knit, creatively ambitious company. This is a unique opportunity to grow your skills in a fast-paced, story-first environment while helping deliver projects that make a real impact.
Company perks:
* 25 days annual leave plus bank holidays
* Additional day off for your birthday
* Additional leave on the days between Christmas and New Year
* Summer Fridays: shorter working days every Friday in July & August
* Enhanced maternity and paternity package, depending on length of service.
Wellbeing
* Access to our healthcare cash-back plan, provided by Medicash
* Access to our 24/7 Employee Assistance Programme (EAP), provided by Medicash
Equality, diversity and inclusion policy
The Company is committed to ensuring equality, diversity and inclusion in employment, and eliminating unlawful discrimination. The equality, diversity and inclusion policy aims to ensure that no employee (whether full or part-time), potential employee or temporary worker is treated less fairly on grounds of:
Sex
* Sexual orientation
* Race (including colour, nationality & ethnic origin)
* Religion/belief
* Pregnancy/maternity
* Marriage/civil partnership
* Gender reassignment
* Disability
* Age
It is the policy of the Company to treat employees with respect and dignity and to ensure that employees are not victimised or subjected to harassment.
Salary
DEO
To apply, email your CV and cover letter to jobs@ theface. com
Please include your salary expectations