POSITION TITLE:
Group Content / Proposals Writer
LOCATION:
WATFORD
DEPARTMENT:
SALES
WORKING HOURS:
9:00am - 6:00pm
SALARY:
DEPENDENT ON EXPERIENCE
REPORTS TO:
Group Chief Operating Officer
ABOUT ES BROADCAST
ES Broadcast is a leading provider of equipment sales, equipment rental and systems integration services to the professional broadcast industry as well as live events, esports, corporate and government sectors. The company is part of the ES Media Group which also includes divisions in cinema equipment rental (Film Store Rental) and library migration and content services Memnon. The Group Content Writer will play a key role in creating content for multiple businesses under the ES Media Group.
PURPOSE OF THE ROLE
The Group Content Writer is responsible for producing high-quality, engaging, and industry-relevant written content across multiple business divisions. This role involves crafting compelling content for different sectors, ensuring consistency and compliance in brand guidelines and messaging, while tailoring content to meet the unique needs of each business.
The Company is bidding to win businesses in markets and with clients that require a formal tender process to be followed when awarding contracts. To that end, we have established a formal Proposals team responsible for preparing tender responses in line with the stipulated conditions set out in the tender documentation.
Working under instruction from the Group COO the Group Content Writer is responsible for preparing all non-technical elements of systems integration proposals and tender responses. This includes writing non-technical content and selecting appropriate, pre-existing content from a library of templates; as well as laying out, proof-reading, and collating all response documents.
While the Group Content Writer works primarily within the Systems Proposals team, they also have close working relationships with other business divisions teams and may be called upon to perform wider marketing tasks according to available capacity.
CANDIDATE PROFILE
You will have significant experience (at least three years) of preparing responses to tender and proposal opportunities, especially for organisations such as public and governmental bodies that are obliged to follow formal tender processes when procuring goods and services. Above all, you must possess exemplary writing skills and be adept at constructing comprehensive responses in the formal tone required for these kinds of proposals; while also adhering to the Company’s corporate communication style. Meticulous attention to detail combined with excellent spelling, grammar and proof-reading skills are essential. While it is not necessary to have technical knowledge or experience within the broadcasting industry, the ideal candidate should be able to grasp complex technical concepts quickly and identify any amendments required in technical elements of a response.
You will be able to interpret detailed, prescriptive proposal briefs and instructions, enabling you to identify all mandatory elements of a response, so that you can review all documents for compliance with the requirements of the tender. You will need to be highly organised and skilled in time management as it is not unusual for the proposals team to be working on several responses concurrently. You should be capable of working with style sheets, templates in MS Word, and of collating all elements of a response using Adobe Acrobat Pro and PowerPoint.
Your experience need not be directly related to procurement tenders: we will be happy to consider applicants who have worked in similar roles, such as writing grant applications, who can demonstrate an ability to prepare comprehensive, compliant proposals that clearly set out the Company’s credentials and suitability to be awarded a tender in a manner that adheres to brand guidelines and written styles.
DUTIES AND RESPONSIBILITIES
· Writing of non-technical elements of proposals or tenders
· Selecting and editing appropriate templates per proposal or tender
· Laying out content, as per template guidelines
· Ensuring compliance with proposals or tender requirements
· Maintaining the proposals, the library document and ensuring templates, policies and a catalogue of submitted responses are kept up to date
· Ensuring company brand guidelines are adhered to.
· Collating all elements of a response into the final submission to required deadlines
· Cross-checking of appendices and references within the response
· Image manipulation
· Updating and Administering proposals documents library
· Assist in managing social media channels and digital content distribution
· Write press releases and case studies based on current systems integration projects
· Write content for dedicated website pages
· Contribute to the planning and execution of content marketing campaigns
· Proofread and edit content to maintain high-quality standards
· Ensure brand consistency across different businesses while adapting content to industry-specific need
· Collaborate with marketing teams across business units to align content with overall business objectives
· Contribute to the planning and execution of content marketing campaigns
REQUIRED SKILLS AND EXPERIENCE
· Exceptional writing skills with the ability to craft and tailor content or different business units
· Previous experience as a content writer– minimum three years’
· Strong editorial judgment to identify key narratives and present complex, often technical, information in an accessible manner.
· Ability to manage multiple projects simultaneously, balancing diverse brand messaging requirements across multiple businesses, meeting content delivery deadlines without compromising quality
· Experience in different writing styles (formal, conversational, persuasive etc.)
· Ability to edit and refine content for clarity, readability, and flow
· Ability to write for multiple platforms (blogs, websites, social media, email, etc.)
· Ability to adapt based on feedback and revisions
· Familiarity with branding and tone of voice guidelines to ensure consistency across different platforms and industries
· Managing workload efficiently in fast-paced environments
· Attention to detail, excellent grammar, and proofreading skills
· Proficient in Microsoft Word, particularly working with style sheets, templates and layouts
· Knowledge of Adobe Acrobat, PowerPoint
· Working under time constraints
· Exceptional organisational skills
· Ability to prioritise multiple varied tasks to deadlines
· Ability to interpret instructions and create or evaluate compliant answers
· Ability to interpret a brief and present information correctly ensuring it addresses what is being requested
DESIRABLE SKILLS
· Degree and/or qualification in English, Journalism, Marketing, Communications, or a related field
· Ability to use Adobe Creative Cloud particularly Photoshop and InDesign including sourcing suitable imagery
· Ability to use MS Visio/Lucidchart or similar software
· Experience using Smartsheet
· Experience in a marketing, PR or copy-writing role
· Experience within broadcast or a related technology industry
GENERAL REQUIREMENTS
· To take responsibility for your own health and safety as necessary
· To comply with the company’s disciplinary and grievance procedure as required
· To comply with the company’s policies and procedures at all times
· The post holder will be required to undertake such other duties as may be required within the grade and competence of the post. Therefore, the list of duties in this job description should not be regarded as exclusive or exhaustive
· Duties are set out in this job description but please note that, in consultation with the post holder, the company reserves the right to update the job description from time to time to reflect changes in or to the role. Significant permanent changes in duties and responsibilities will require agreed revisions to be made to this job description
APPLICATION PROCESS
ES Broadcast will only consider applications that include a covering letter/statement detailing how you meet each of the requirements set out in the Required Skills and Experience section of this job description. You should include this cover letter alongside your CV, setting out your experience and career path to date, alongside your relevant skills and qualifications.