Area sales manager

Don't miss out on this fantastic opportunity.e and join an innovative & vibrant team at Sony.

Area Sales Manager – North East (Sony)Location: North East
Salary: £28,700 - £30,237 (based on experience).
Hours: Full-Time, hoursBenefits:pany car, fuel card, discounted Sony products, training & development, local store discounts, discounted gym membership, volunteering days
Join the Power of Sony in Retail Activation
Sony is searching for an ambitious, energetic, andmercially driven Area Sales Manager to join their high‑performing Retail Activation field team. This is an exciting opportunity to represent one of the world’s most innovative consumer electronics brands while leading and developing a talented promoter team across the North East.
If you thrive in a fast‑paced retail environment, enjoy building strong relationships, and know how to deliver exceptionalmercial results, this role places you right at the heart of Sony’s in‑store success.Your TerritoryYou’ll be the face of Sony across key retail locations, travelling between:

Newcastle

Newtonabbey

Lisburn

Durham

Teesside

Reporting to: Regional Sales ManagerShift Pattern: 5 days per week, including weekends
What You’ll Be DoingDrive area performance by achieving KPIs, delivering category sales‑out targets, increasing share of business, and leading promoter recruitment and retention.Team DevelopmentCoach and develop a high‑performing promoter team through monthly reviews, performance analysis, targeted training, and support for wider Sony training events.
Relationship ManagementBuild strong partnerships with store teams and maintain excellent relationships with Sony stakeholders across Sales, Marketing, Training, and Trade
Marketing.Ensure promoter attendance, conduct, and in‑store standards are consistently met, while maintaining high‑quality reporting and feedback processes.
Reporting & PlanningDeliver weekly market updates, prepare monthly business reviews, create tactical store‑level business plans, and ensure accurate, timely reporting.
What You’ll Bring

Proven sales experience, ideally within consumer electronics

Strong product training and presentation skills

Confidence analysing data and making informed decisions

Excellent relationship‑building and influencing ability

Skilled in negotiation, coaching, and performance management

Strongmercial awareness and business focus

Ready to Take the Next StepIf this sounds like the perfect next move for you, click Apply Now to submit your CV or get in touch for more information.If you're exploring new opportunities more broadly, we’re always happy to have a confidential conversation about your career.

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

#4798146 - Fahad Ahmed