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Search engine optimization specialist

Birmingham (West Midlands)
Fruition Group Ireland
Posted: 4h ago
Offer description

SEO Technical Specialist


Job Description:

Our client, a fast-growing digital marketing agency, is seeking an experienced Senior SEO Specialist to lead SEO strategy and execution across a varied client portfolio. This is an exciting permanent opportunity based in Newcastle with flexible working options.


Job Responsibilities

* Develop and execute comprehensive SEO strategies covering on-page and off-page optimisation for a broad range of clients.
* Conduct regular SEO audits, track performance against KPIs, and deliver clear monthly insights to internal stakeholders.
* Provide SEO-focused audits and strategy proposals to support business development efforts.
* Collaborate with cross-functional teams, including developers, to ensure technical implementation of SEO recommendations.
* Contribute to continuous process improvements and support SEO best practices across the agency.
* Mentor junior team members and offer strategic input to support the wider digital team.
* Stay updated on SEO trends, algorithm changes, and the evolving role of AI in search marketing.
* Take ownership of keyword research, metadata optimisation, content planning, internal linking, and backlink strategies.
* Utilise SEO tools to produce performance reports and support data-driven decisions.
* Assist in the implementation of tracking and reporting using tools such as Google Tag Manager and Data Studio.


Experience Required

* Minimum of 4 years’ experience managing and executing SEO campaigns across diverse industries.
* Proven track record in technical SEO, including structured data, crawl management, and optimisation techniques.
* Experience in both local SEO and broader national/international SEO strategies.
* High level of proficiency in industry-standard tools such as SEMrush, Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.


Desirable Skills

* Understanding of AI tools and how they enhance SEO strategy and analysis.
* Strong analytical and reporting capabilities using Excel and Google Data Studio.
* Experience in paid search (PPC) is a plus.
* Background in content creation or direction is advantageous.
* Familiarity with DevOps collaboration for implementing SEO strategies.


Educational Requirements

* Bachelor’s degree or equivalent in Marketing, IT, Communications, or a related field.


Working Hours & Benefits

* Monday to Friday, full-time hours with flexibility.
* Fully remote working .
* Career progression opportunities in a growing agency.
* Bonus and performance incentives may be included.


HOW TO APPLY:

If you are interested in this role, please apply with your updated CV

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