Role title: Senior Marketing Operations Manager
Salary: £60,000–£70,000
Location: Hybrid: 2 days from home, 2 days from Central Manchester
Why this role?
* 4 day work week
* 4.5 on Glassdoor
* $14m Series A in 2022
* £7m ARR
* A newly created role with a company in scaleup phase
About the company
As a SaaS business that sells primarily to mid-market and enterprise customers, our client is a Series A scaleup that is looking to bolster its marketing team with two new hires.
This is a great opportunity to join a business with 50 employees and a growing marketing team of 3.
The role
This is a newly created role where you will own, lead, and execute a marketing operations strategy to help drive more revenue for the business, with a particular focus on mid-market and enterprise customers.
* Planning; work alongside sales, marketing and customer success to map out the marketing systems and processes needed to help the business grow
* Marketing Operations; be responsible for evaluating, implementing and managing the company’s marketing technology stack
* Marketing Automation; set up the marketing automation platform (Hubspot) - lists, custom fields, lead scoring, integrations, campaign tracking etc.
* Analytics; manage analytics so give the marketing team an informed idea of channel and campaign effectiveness
* Data; ensure the business complies with GDPR, and introduce effective ways to enrich data
* Campaign Execution; work closely with the marketing team on campaign execution across demand generation and ABM - landing page creation, email marketing, set up workflows from downloadable assets
What you will need to succeed in this role
* Marketing operations experience in a B2B technology environment and a passion for the martech space
* Strong technical skills with SFDC, Hubspot and BI tools
* Experience of working for companies that sell to mid-market and enterprise customers
* ABM experience would be beneficial
* Personality to work with a variety of stakeholders
* Bright, sharp, collaborative, and friendly
Benefits
* Pension
* Enhanced parental leave
* 22 days holiday
The application process
The four steps to the application process are:
* Call with Market Recruitment to discuss suitability, talk through the role and answer any questions you have
* Interview with the VP Marketing
* Presentation / task
* CEO interview
We look forward to hearing from you, and if you have any questions, please feel free to contact us or reach out.