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Head of Marketing at Creative Pod | Full-Service Marketing | PPC & GA4 Expert
Senior Marketing Executive
* Job Type:Full-time
* Schedule:8-hour shift
* Experience:Senior Marketing Executive: 2 years (required) / Marketing Executive: 3 years (required)
About Creative Pod:
Established in 2006, Creative Pod is a multi-award-winning, international, fast-evolving full-service marketing, website and design agency. We service the Southeast, London, and most recently have expanded our client base into the Middle East. As a Google Search partner, we add exceptional value through a clearly defined understanding, strategy, execution and analysis, building all campaigns under one roof. By choosing to work with us, you can benefit from a team of experienced account handlers, marketers and designers who manage clients’ campaigns from start to finish.
We cherish our long-standing relationships with our clients, becoming an essential facet within their business, often working alongside clients as their outsourced PR, marketing and design department.
The Opportunity:
We are seeking a highly skilled and experienced Senior Marketing Executive to join our dynamic and expanding team. This is a fantastic opportunity for a proactive individual to immediately take ownership of 3-4 key client accounts, hitting the ground running and contributing significantly to our continued success. You will be instrumental in developing and implementing effective marketing strategies across a broad spectrum of services, ensuring our clients achieve their business objectives.
As a key member of the marketing team, this role reports directly to the Head of Marketing, working alongside two other Senior Marketing Executives, one Digital Marketing Manager and one Marketing Assistant. As a senior member of the team, we expect you to set high standards within the team, be proactive and forward-thinking, and contribute to growing the company. Therefore, we are looking for someone with previous experience who can hit the ground running to help shape this role further.
Key Responsibilities:
* Manage and nurture relationships with 3-4 key client accounts, acting as their primary marketing contact.
* Develop, implement, and manage comprehensive marketing strategies and campaigns across various channels, aligning with client goals and Creative Pod's service offerings.
* Conduct thorough marketing audits and develop strategic marketing plans.
* PPC and social ads are highly desirable.
* Basic understanding of SEO optimisation.
* Manage social media presence and content strategies for clients, working on key channels such as LinkedIn, Instagram, Meta, TikTok, Pinterest, and Threads.
* Develop and implement PR distribution and build relationships with local journalists and publications.
* Produce high-quality copywriting for various platforms, including blogs, website content, and award entries.
* Managing email marketing campaigns and having experience in audience segmentation and audience flows is preferable.
* Explore and implement influencer marketing strategies where appropriate.
* Coordinate and manage traditional advertising efforts, including print, out-of-home, and direct mail.
* Analyse campaign performance using analytics (GA4) and reporting tools, providing insights and recommendations for optimisation.
* Collaborate closely with internal teams, including design, web development, and the sales team, to ensure integrated and cohesive marketing solutions.
* Stay abreast of industry trends, best practices, and new technologies to continuously enhance our service offerings.
* Contribute to the agency's overall growth and reputation through exceptional client service and innovative thinking.
* Attend and contribute to the Marketing Management Meetings, bringing strategic ideas to drive the team and the business.
* Where relevant, help to organise and attend events such as conferences, seminars, receptions and exhibitions.
* Where relevant, source and secure sponsorship and advertising opportunities.
* Work closely with the in-house design team to create high-quality marketing materials such as brochures, flyers, billboards and adverts.
Skills & Experience:
* Proven experience as a Senior Marketing Executive.
* Agency experience is highly desirable.
* Demonstrable expertise across a broad range of marketing disciplines, including SEO, PPC, social media management, content marketing, and email marketing.
* Strong understanding of marketing analytics and reporting, with the ability to translate data into actionable insights.
* Excellent written and verbal communication skills, with a keen eye for detail and strong copywriting abilities.
* Exceptional client management and interpersonal skills, with the ability to build strong, lasting relationships.
* Highly organised, proactive, and able to manage multiple projects simultaneously in a fast-paced environment.
* A strategic thinker with a results-oriented approach.
* Proficiency in relevant marketing tools and platforms.
* A passion for marketing and a desire to continuously learn and evolve.
* Experience in content creation to produce content plans, videos and editing skills for TikTok and Instagram Reels.
* Strong attention to detail.
* A flexible approach to working environments.
* Business awareness and a good knowledge of current affairs.
Why Join Creative Pod?
* Be part of a multi-award-winning and rapidly growing agency.
* Work with a diverse portfolio of exciting clients across various sectors, including education, travel, finance, accountancy, healthcare, charities and sports.
* Opportunity to make an immediate impact and take on significant responsibility.
* Collaborate with a talented and supportive team.
* Continuous professional development and growth opportunities.
* £100 health and wellness contribution to use each year towards a gym membership, yoga, fitness equipment, etc (after probation).
* 25 days holiday a year (plus bank holidays), which increases to 30 days after probation.
* Hybrid working environments.
* Team weekends away and social events.
* Quarterly Michelin-Star reward, voted by the Senior Leadership Team, with the opportunity for two members of staff to dine at a Michelin-Star restaurant.
* Bonus incentives with a referral scheme.
* On-site parking.
** Please note, some occasional evening and weekend work is required as part of the role for events, award season and sporting events.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Advertising Services
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