Company: Strategy Institute
Location: United Kingdom (Remote)
Employment Type: 3-6 Month Contract
Department: Production / Strategy
Reports to: President
About Strategy Institute
Strategy Institute is a leading B2B conference company producing premium executive-level summits across North America. Our events bring together senior decision-makers across AI, healthcare, finance, customer experience, data, HR, and emerging technologies. We are expanding our portfolio and are hiring a dedicated Conference Researcher to strengthen our idea of validation and market intelligence capabilities.
Role Overview
We are seeking a strategic, commercially minded Conference Researcher responsible for identifying, validating, and pressure-testing new event concepts before they move into production. This role is focused exclusively on research, validation, and commercial feasibility—not event execution.
Key Responsibilities
* Conduct structured validation calls with 20–40 potential delegates and 10–20 potential sponsors per concept.
* Assess willingness to attend, budget ownership, competitive landscape, and timing feasibility.
* Track competing events globally and analyze pricing, attendance, sponsors, and differentiation.
* Build market opportunity scorecards and produce Go / No-Go recommendations.
* Develop target delegates and sponsor databases to support future launches.
* Produce 1–2 validated event business cases per month.
* Contribute to quarterly trend intelligence reports and annual opportunity mapping.
* Assess buying authority, budget ownership, urgency, and competitive positioning.
* Develop total addressable market (TAM) estimates and revenue projections.
* Benchmark global competitor events (pricing, audience size, sponsor mix, positioning).
* Produce Go / No-Go recommendation decks for leadership.
* Build target delegates and sponsor databases to accelerate launches.
* Test Ideas that have been created by management to validate them
* Identify white-space opportunities within North American B2B event markets.
What You’ll Own
Qualifications:
* 2–5 years of experience in research, consulting, B2B market intelligence, publishing, or conference production.
* Strong phone-based research and stakeholder interviewing skills.
* Analytical mindset with commercial awareness.
* Ability to build structured reports, competitive analyses, and business cases.
* Strong communication and presentation skills.
* Experience in B2B conferences or events is an asset.
Compensation & Growth
Competitive base salary (Toronto benchmark: ), plus performance incentives tied to validated concepts launched. Clear growth path into Senior Research Lead, Portfolio Strategy Manager, or Commercial Strategy Director.
Why Join Us?
This is a high-impact strategic role within a growing organization. You will directly influence portfolio expansion, reduce launch risk, and help shape the future direction of Strategy Institute’s event offerings.
How to Apply
Please submit your resume and a brief cover letter to outlining your experience in research, market validation, or commercial strategy. Shortlisted candidates will be contacted for an initial screening interview.