Welcome to KFC. Home of the real ones.
We sell the world's best chicken. Seriously. And we've done it since 1939, when the idea of crispy, original recipe chicken took Kentucky by storm. Now, we're proud to serve 1000+ communities across the UK and Ireland, bringing the grit, pride and iconic reputation that we started with, all those years ago.
Across the Restaurant Support Centre (RSC), we come to work to be ourselves, and to make something of ourselves. We want to see our potential go that little bit further, as part of one of the world's most iconic brands.
What's the gig? Well, you support our restaurants — and we'll support you every step of the way. Simple. Our doors are open — and they can take you anywhere.
All we ask is that you be you. Because that makes us, us. Sound good? Great. Let's find out about that job.
The Team
Our Marketing team is a
50-strong crew of bold thinkers, culture shapers and creative doers -
from Brand and Digital to Strategy, Food Quality and
Innovation. We're here to keep KFC at the heart of culture across the
UK & Ireland, blending our iconic roots with fresh, fearless ideas that
connect with real people.
We don't just
make ads - we build love, drive growth, and stay one step ahead
of what's next.
ABOUT THE ROLE
As
our Insight Manager, you'll be the voice of the customer and the truth
behind the numbers. You'll help us really understand what's happening in the
market right now - and spot where the
next big opportunities are coming from.
You'll
balance today vs tomorrow: optimising performance in the here and now, while
shaping the insights that fuel future growth. You'll sit in our Insight Hub
within the Strategy & Innovation Team, part of an award-winning Marketing
team at one of the UK's biggest, boldest and most-loved brands.
If
you love data, love digging into what makes people tick, and love being part of
a high-performing team that backs each other - this one's for you.
WHAT WILL YOU SPEND YOUR TIME DOING?
Turning Insight into Impact
* Lead ad hoc
qualitative and quantitative research, partnering with agencies and
internal teams from brief to debrief.
* Connect the dots
between tracking data, past research, market insight and commercial
performance to answer real business questions.
* Create clear,
compelling insight outputs — decks, dashboards and summaries that turn
data into action.
Market & Competitor Smarts
* Work with agencies
to track market and competitor performance, helping shape commercial
strategy.
* Keep a close eye
on competitor pricing, promotions, launches, brand activity and product
ranges.
* Triangulate
multiple data sources to uncover trends, risks and growth opportunities.
Brand Health & Customer Understanding
* Analyse brand
health and perception data (YouGov, Savanta or similar) to build a single,
trusted view of brand performance.
* Make sure the
customer voice is loud and clear in decision-making.
Strategic Support
* Feed insight into
big strategic moments, including the annual brand planning cycle.
* Partner closely
with Marketing, Commercial Finance, Operations and Menu teams so insight
isn't just interesting — it's used.
* Keep everything
anchored to long-term, customer-first business goals.
WHAT WE LOVE FROM YOU:
EXPERIENCE
* 5+ years' experience working in insight or
analytics teams.
* Hands-on experience with brand tracking
tools (YouGov, Savanta or similar).
* Strong analytical capability across
multiple data sets — brand, market, pricing and competitor data.
* Confident Excel skills (pivots, lookups,
data manipulation).
* Experience leading ad hoc qual and quant
research projects end to end.
* Proven ability to bring the customer voice
into the heart of the business.
* A natural storyteller who can turn data
into insight people actually act on.
ABOUT YOU
* You're data-driven, not data-blind - you
use insight to inform decisions, not replace judgement.
* You challenge the status quo and aren't
afraid to shake things up when yesterday's answers won't win tomorrow.
* You can simplify the complex and turn
insight into commercial reality.
* You roll up your sleeves, get stuck in, and
deliver — not just recommend.
* You build strong, trusted relationships and
thrive as part of a total team.
* You're curious about customers and
confident communicating what really matters.
And you're
also:
* A genuine team player
* A self-starter with energy, curiosity and
adaptability
* Hungry to learn and thrive in a small,
mighty team
* A practical problem-solver with strong
commercial instincts
* Obsessed with pace, quality and getting
things done
* Comfortable working in a fast-moving
environment where priorities can shift
* And of course… a KFC believer
What's in it for you:
We offer benefits that make your life that little bit easier — because we know the juggle is real.
From flexible, hybrid working to Fri-Yay early finishes and Live Well Days, we've created a package that supports the real you, in and out of work.
You'll get:
* Hybrid working from our Woking RSC (just 24 mins from London)
* Up to 11% company pension contributions
* Fri-Yay finishes at 1pm every Friday
* 25 days' holiday (plus bank hols)
* 5 Live Well Days a year, just for you
* Bonus scheme linked to company & personal performance
* Private healthcare, Digital GP access & mental health coaching
* Enhanced parental leave and flexible return options
* Study support, income protection, life cover & more
* And yes — 25% off the chicken
Because real ones deserve real rewards.
The Road to becoming a real one...
1. Apply (Go on... do it) – send us your CV and answer a couple of app questions.
2. Intro call with our Talent Team
3. Virtual call with Hiring Manager + an excel task.
4. Virtual call with a stakeholder.
Ready?
We hope so, if you're ready to be part of our community, now's the time to apply.
Worried you aren't ticking all the boxes? Don't - we'd still love to hear from you.
Beware of fake job postings using Yum and/or our brand logos -- KFC, Pizza Hut, Taco Bell and Habit Burger & Grill -- on fraudulent sites. Yum Brands only posts jobs on official careers pages and never asks for money during onboarding. Avoid unsolicited contacts via Telegram, WhatsApp or similar social apps.