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Marketing and communications manager

Gloucester
HR Star
Marketing communications manager
Posted: 19h ago
Offer description

Reports to: Head of Marketing and Commercial Operations

Location: Aerospace Bristol. You will generally be required at the museum at least 4 days per week. Some weekend and occasional evening work will also be required.

Job Type: Permanent

Salary: Circa £30,000 FTE. Part-time applicants welcomed – final salary will be dependent on agreed hours.


About Us

Aerospace Bristol is an award-winning museum and a place of inspiration, learning, and exploration. As we bring to life the past, present, and future of aerospace, we’re also building an inclusive, forward-thinking organisation that reflects and celebrates the diversity of our community. We believe the stories we tell – and how we tell them – are richer when informed by a broad range of perspectives.


The Role

The Marketing and Communications Manager plays a key role in the planning and delivery of strategic, ambitious and creative marketing campaigns and communications.


This is a collaborative and purpose-driven role that welcomes creative thinkers from all backgrounds. We encourage applications from individuals with lived experience of underrepresented communities or non-traditional routes into the fundraising sector.


We welcome applicants with transferable skills from related sectors or community-led funding roles.


What you will be doing

We welcome applicants with experience gained through varied or non-traditional routes, and from groups currently underrepresented in the marketing and cultural sectors.


* Strategic communications: Work with the Head of Marketing & Commercial Operations and external agencies to understand and engage with the museum’s strategy and translate this into an effective communications plan targeting the full range of audiences.
* Strategic marketing: Work with the Head of Marketing & Commercial Operations and external agencies to develop and implement marketing strategies that increase awareness, engagement and support for the organisation and meet commercial targets.
* Collaborating with agencies: Build and maintain effective agency relationships, coordinating projects and campaigns in partnership with external agencies in line with the marketing and communications plans.
* Brand management: Along with the Head of Marketing & Commercial Operations and external agencies, take a leading role in owning and developing the museum’s brand identity. Ensure all activities are on brand and implemented consistently.
* Content creation: Working with agencies, create compelling and engaging content for various channels, including the website, social media, email campaigns, newsletters, press releases, and marketing collateral.
* Graphic design: Collaborate with designers to create visually appealing marketing materials. Work with templates using software such as InDesign and/or Canva to deliver basic design tasks.
* Social media management: Manage and grow the museum's social media presence across platforms through frequent publishing of quality content. Creating and curating content, and reporting engagement and metrics.
* Media relations: Collaborate with the external communications agency to cultivate relationships with media outlets and manage media inquiries, press releases, and pitching stories.
* Event promotion: Develop marketing plans for events and programs, including fundraisers, workshops, visitor programming, and awareness campaigns.
* Website management: Ensure the website is up-to-date, user-friendly, compliant with data protection legislation, and aligned with brand guidelines.
* Analytics and reporting: Monitor and analyse the performance of marketing and communication campaigns, the website and social media providing regular reports and recommendations for improvement. Work with the Head of Marketing & Commercial Operations to enhance audience understanding through research, surveys and effective use of CRM.
* Stakeholder engagement: Engage with donors, volunteers, partners and the community to foster positive relationships, inform communications, and support the museum's mission.
* Budget management: Manage the marketing and communications budget effectively, making informed decisions to optimise resources.


Skills and Experience

* Creative and strategic thinker with a passion for storytelling
* Exceptional communication skills
* Data and insights led approach
* Ability to collaborate effectively with diverse stakeholders.


Ways of Working

* Collaborative and inclusive approach to working with colleagues and partners
* A genuine interest in our mission and values
* Comfortable working in a fast-paced environment and spotting opportunities for innovation


If you don’t meet every bullet point but feel excited by the role, we still want to hear from you.


Next Steps

* If you feel that this is the role for you, then please apply! Even if you feel you only meet some of the criteria, we still encourage you to apply.
* 1st stage interviews will be held via MS Teams on 14th July, with the second stage in-person interview to be held on 21st July


We are committed to inclusive recruitment – if there’s anything reasonable adjustments we can do to make the process more accessible or comfortable for you, please let us know.


Aerospace Bristol is proud to be an equal opportunities employer. We actively encourage applications from people of all backgrounds, identities, and experiences – particularly those who are underrepresented in the heritage and cultural sectors.


Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it.

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