We are delighted to be partnering with this leading online retail business in their search for a CRM Manager.
Or client is committed to making their vital products easy to access, and easy to afford for everyone using cutting edge technology and empowering a stand out team to do so.
To help with their continued growth they are searching for a CRM Manager with retail / ecommerce / D2C experience to drive acquisition & retention, increase revenue, and optimisie ROI across their ecommerce services.
Partnering with colleagues in brand, creative and content, you’ll ensure all customer communications feel personalised and journeys feel simple.
Key Responsibilities
Work with the Head of CRM and CRM Executive to develop and execute customer-focused CRM and email marketing strategies, using Braze to deliver communications that resonate and reassure.
Build and refine SMS and push notification campaigns to complement email efforts, ensuring consistent and cohesive messaging across every touchpoint.
Use audience personas and rich data sources to segment, target, and personalise campaigns
Confidently produce clear, actionable reports within Braze, working alongside our Head of Data & Analytics to track performance and highlight opportunities for growth.
Oversee email and SMS campaign content, including design, copywriting, and A/B testing, to drive high open and click-through rates. You’ll have the support of our content team.
Work closely with the wider Marketing team to ensure CRM campaigns align with our broader messaging, values, brand guidelines and goals.
This is an exciting role in a fast growing business.
For more information please apply immediately.