Content Marketing Specialist
Location: Netherlands or Remote
A growing global leader in voice SaaS solutions to work in their education technology division delivering multi-lingual voice-enabled content across the digital education landscape with a specific focus on corporate level learning & training.
About the Role
We're looking for a part-time (10-15 hours week) interim Content Marketing Specialist who knows how to turn complex ideas into engaging, value-driven content. In this role, you'll own our clients content strategy—shaping how they educate, inspire, and connect with our target audiences.
If you thrive on storytelling, data-driven strategy, social media and building meaningful engagement across multiple channels, this role is for you.
Key Responsibilities
Content Strategy & Planning
Develop and manage a content calendar aligned with business goals (TOFU, MOFU, BOFU strategies).
Partner with product, sales, and customer success teams to identify content needs.
Content Creation & Management
Write, edit, and oversee production of blog posts, case studies, social posts, whitepapers, and more.
Manage content on social channels - from strategy to execution
Ensure all content follows brand voice guidelines and speaks directly to target personas.
Commission and manage freelance writers, designers, or video producers when needed.
Interact with partners and third parties to create compelling content
Produce multi-formats including video, podcasts, etc
Own and manage content channels such as Youtube, resource centre on the website, etc to optimize these channels
Distribution & Engagement
Optimize content for SEO/AEO/GEO email campaigns, etc
Drive thought leadership and awareness through social media (especially LinkedIn).
Track performance across channels and refine strategy based on analytics. Qualifications
3+ years in content marketing or a related role
Strong writing and editing skills with an eye for clarity and engagement
Experience managing multi-channel campaigns (blog, social, email, video)
Familiarity with AEO/GEO/SEO best practices and content analytics tools
Comfort working with technical subject matter and tailoring it to diverse audiences
Excellent project management and collaboration skills What Success Looks Like
Consistent publishing of high-quality content that attracts and engages target personas
Increased organic traffic and lead generation from content initiatives
Sales teams equipped with effective, persona-driven content at each stage of the funnel
Company's thought leadership elevated across Education and Enterprise markets