Associate Manager, Brand Marketing - Yankee Candle
Job Number:
2401790United Kingdom-England-BristolLocation Type - Hybrid
Position title: Associate Manager, Brand Marketing – Yankee Candle
Location: Bristol, UK
Reports to: Manager, Brand Marketing
Contract type: fixed-term (ca. 1 year), full-time, hybrid working system
Your Role & Team in a Nutshell
As an Associate Manager, Brand Marketing, you will fulfill the aligned branding strategies and objectives for Yankee Candle and Woodwick brands across EMEA region. You will build consumer demand and market share, grounded in deep consumer, product, and market understanding.
Your role is to develop and execute brand strategy, pricing strategy, innovation, product portfolio management and brand communication plans.
You’ll work cross-functionally, based in our Bristol office, while being part of team of 7 marketing professionals.
We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities:
1. Drive key brand, category, or portfolio initiatives to connect with target consumers.
2. Develop distribution strategies, including merchandising and channel assortment guidance.
3. Ensure brand communications and visuals align with global brand positioning.
4. Conduct business analysis to inform strategies, including new product development.
5. Develop a strong understanding of categories, consumers, and competitors through research.
6. Present business cases for regional product needs and track innovation funnel sufficiency.
7. Execute brand communication objectives, including packaging and external comms.
8. Analyze shopper insights and market data to recommend pricing strategies and objectives.
What You’ll Need
Minimum:
9. University Degree in Marketing or related field
10. Track record of marketing experience in branded FMCG or CPG sector including successful product launches and portfolio management
11. Experience with data-driven marketing planning and P&L navigation
Your advantage:
12. Excellent analytical, communication and presentation skills
13. Promotional experience with both consumable and durable products
14. Strong time and budget management skills
15. Experience in a global organization, in a fast-paced matrix environment
16. European language proficiency would be an asset
What You Gain
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.
Join us and benefit from:
17. Flexible hybrid working system (on average 3 days in the office and 2 days at home
18. Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
19. Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
20. Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
21. Employee Referral Program – an opportunity to get a bonus
22. Global Service Anniversary Program – recognition of milestone service anniversaries and birthdays
23. Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
24. Access to Employee Resource Groups that foster Diversity, Inclusion & Belonging
25. Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership