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Location: Nottingham
Contract: 12-month fixed term contract
Recruitment Partner: Frankie McCallister-Lyas
Overview:
Sitting within the Beauty and Brand Partnerships team in the Loyalty Proposition Team, you’ll be responsible for nurturing customer relationships through developing, executing, and evolving targeted marketing communications with our internal brand partner No7. You’ll also develop market-leading CRM strategies aligned to brand and Loyalty objectives; delivering personalised beauty-led content, inspiring our customers.
Reporting to the Marketing Manager, you will work cross-functionally with internal and external teams, including wider marketing, trading teams, and brand managers to deliver the best customer communications for No7 Beauty Company. You'll also collaborate with our data team and internal agency to create and deliver best-in-class email and direct mail campaigns.
Key Responsibilities:
* Manage multi-channel (Email, Direct Mail, App Content) Loyalty campaigns to deliver Boots and No7 objectives. Responsible for copy and creative direction.
* Work closely with the data team to ensure effective targeting and continuous improvements in the use of our data.
* Develop CRM strategies to retain existing, win back lapsed, and acquire new customers. Championing the customer journey and lifetime value.
* Produce clear, concise, and insightful briefs to ensure clear direction.
* Drive KPI performance including channel engagement and incremental sales.
* Line management of 1 Marketing Assistant.
What you'll need to have:
* A creative individual with a customer-first mindset.
* Experience in marketing, preferably in a 121 and/or digital environment, with familiarity in Email, Direct Mail, and emerging CRM technologies.
* Passionate about Boots, our customers, and keen interest in beauty and skincare.
* Proactive in finding solutions, not problems.
Our benefits:
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Generous employee discounts
* Enhanced maternity/paternity/adoption leave pay and a gift card for expecting or adopting parents
* Benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes, and more.
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
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