Senior CRO Consultant
Posted: 14 November • Reference: R13 / • Type: Permanent • Location: Norwich • Specialism: Digital • Salary: £45,000 - £65,000
R13 are looking for an experienced CRO Specialist to join a fast‑moving, innovative agency entering its next phase of optimisation growth. If you combine analytical thinking with creativity and love solving problems, this role gives you the chance to make a measurable impact.
You’ll take a deep dive into user behaviour – spotting opportunities, shaping smart hypotheses and running experiments that improve client performance. From ideation to testing to reporting, you’ll help refine every stage of the customer journey using clear, meaningful data.
You’ll enjoy this role if experimenting, learning and collaborating with a talented marketing team motivates you. The agency is Norwich‑based, remote working is available, with the expectation of at least one office visit per month. Salary up to £65,000, depending on experience.
The Company
A well‑established, award‑winning digital agency helping ambitious brands achieve growth through data‑driven strategy. They value collaboration, continuous learning and giving their team freedom to innovate and stay ahead of industry trends.
Day to Day
* Analyse data and user behaviour to identify issues and opportunities
* Build evidence‑based hypotheses and CRO roadmaps
* Run comprehensive CRO audits (heuristic reviews, data analysis, qualitative insight)
* Design and manage A/B, multivariate and personalisation tests
* Create wireframes or prototypes where needed
* Interpret test results and provide clear, actionable recommendations
* Work closely with cross‑functional teams for a joined‑up approach
* Maintain confident, proactive communication with clients
You Will Have / Be
* Extensive senior‑level CRO or UX experience
* Proven success delivering CRO strategies
* Strong strategic thinking with technical and client‑facing strengths
* Skilled with behavioural tools (Hotjar, SessionCam, etc.)
* Solid understanding of web analytics and insight application
* Experience with A/B testing platforms (Google Optimize, VWO, etc.)
* Knowledge of user‑centred design principles
* Basic HTML/CSS/JS knowledge (ideal, not essential)
* Clear, jargon‑free communication skills
* Awareness of wider digital marketing (SEO, Paid Media)
* Collaborative, organised and detail‑driven
Benefits
* Flexible working culture
* Additional annual leave each year (starting at 25 days)
* Competitive pension scheme
* Strong focus on development and progression
* Health Insurance & Cash Plan
* Wellbeing‑led office environment
* Quality tech support for remote staff
* Regular social events and quarterly meetups
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