HCR Law Worcester, England, United Kingdom
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HCR Law Worcester, England, United Kingdom
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About The Role
This is a newly created, strategic role in a new BD and client focused specialist function within the Marketing team. It will suit someone already working in marketing or BD in a law firm that wants to be part of, and put their stamp on a growing area.
About The Role
This is a newly created, strategic role in a new BD and client focused specialist function within the Marketing team. It will suit someone already working in marketing or BD in a law firm that wants to be part of, and put their stamp on a growing area.
The role is designed for a dynamic business/ client development professional who will take the lead in scoping and writing compelling proposals and tailored propositions to support new business initiatives, actively contributing to the firm’s growth. The successful candidate will have a track record of winning new work in a law firm.
Simultaneously, the role will focus on optimising and managing the firm’s legal directory submissions, ensuring that the firm’s expertise, and distinctive qualities are effectively communicated and recognised by key industry benchmarks. It’s important the candidate already understands directories best practice.
The successful candidate will combine a sharp eye for detail with creative thinking, collaborating closely with partners, practice areas and marketing colleagues, to elevate the firm’s profile and support new business opportunities.
Key Duties And Responsibilities
* Proposal and capability statement development: Scope, draft, and produce high-quality, bespoke proposals and capability statements for strategic growth areas, in collaboration with fee-earning teams, that respond to client need (both new and existing clients) and present the firm’s capabilities in a compelling way that wins new work, develops market expansion or client growth/ development opportunities
* Content management: Maintain and update a central repository of content and case studies, ensuring timely refreshes and quick access to relevant firm materials. Maximise this resource across others that are involved in delivering promotional materials for the firm, to ensure appropriate content is leveraged for best effect to win new work
* Legal directory submissions: Use market and competitor insight to inform strategies that ensure the firm continuously delivers ‘better’ submissions that increase our chances of gaining appropriate recognition and position us against relevant competitors. Take ownership of the end-to-end process for submissions across the firm, working with colleagues where submissions are resourced within legal teams and providing more hands-on support where submissions are centrally supported. This includes conducting research, project managing timelines, gathering and synthesising input from partners and fee earners, drafting persuasive content, and ensuring accuracy and consistency in all materials
* Benchmarking and analysis: Analyse markets, competitors and the legal landscape generally, focusing on high growth and strategic areas of development for the firm, to identify service, market and client opportunities. Use this insight to support focus areas to grow
* Track and provide added value insight on business development outcomes and market insight for the firm to increase conversion rate/ win new market share
* Work collaboratively with other BD professionals to support the evolution of the BD function at HCR including for example, providing support on prospect data and pitching.
About You
* Project management: Proven ability to manage complex, deadline-driven projects from inception to completion, including coordinating inputs from multiple stakeholders, planning timelines, and ensuring timely delivery
* Exceptional writing and editing skills: Demonstrated excellence in drafting and editing persuasive, accurate, and engaging content, particularly for legal directory submissions, proposals, and capability statements
* Attention to detail: Strong focus on accuracy, consistency, and quality control in all written materials and data produced
* Analytical and research skills: Ability to research and analyse competitor activity, industry benchmarks, and best practices to inform and refine the firm’s approach to submissions and proposals
* Relationship building and collaboration: Experience of working closely with diverse groups, including partners, fee earners, and wider business development professionals, to gather information and ensure shared goals
* Organisational skills to maintain and update a central repository of content and case studies, ensuring information is current and readily accessible
* Business development: Understanding of how legal directory submissions and tailored proposals contribute to the wider business development strategy and the growth of the firm
* Creative and strategic thinking: Ability to develop compelling narratives and tailored messaging that highlight the firm’s distinctive capabilities and meet client needs
* Experience in Legal/Professional Services: Prior experience within a law firm or professional services environment, particularly in business development, marketing, or bid management roles. Experience in marketing legal services within high growth sectors is preferred
* Data insight and reporting: Skills in tracking, analysing, and providing insights on business development outcomes to support ongoing improvement and strategic decision-making.
About Us
Benefits of working with us as a Client Business Partner include:
* 28 days annual leave (plus public holidays)
* Bonus scheme
* Life Assurance
* Scottish Widows Pension Scheme
* Healthcare cash-plan
* 1/3 gym membership contribution
* Electric vehicle scheme
* Happy People/Perks at Work benefits portal
* Cycle to Work scheme
* Flu vaccinations
Is HCR the smart move for you?
HCR suits people who love a challenge and want to work in an environment where careers thrive on the back of hard work and personal merit. Our people enjoy feeling part of something bigger than themselves, and whilst our clients drive our development, it is our people who bring their energy, enthusiasm, and entrepreneurial mindsets together to solve problems and help our clients succeed.
Why HCR people love their jobs
Our people tell us they enjoy working on good quality, interesting matters from a wide variety of our clients, because they get the experience they want to develop their careers. We will give you responsibility early, the mandate to make things happen and we’ll back your good ideas. Our “Passion for People” lives and breathes every day throughout the firm as our peoples’ energy and sense of fun create a warm environment in which to thrive.
What career progression will HCR offer you?
HCR’s growth constantly creates opportunities for people who want to go places and make a difference, your career plan can become part of our growth plan. At HCR you can expect to work with friendly, energetic, ambitious people, who love getting stuck into a client problem, and enjoy celebrating a good outcome. Our people value the sense of community provided by the individual personality of each office and the collegiate approach across all our service and sector teams.
What does HCR believe, achieve and stand for?
As a Times Best Law firm, among the UK Top 60, we provide the full range of services that you would expect to organisations, business leaders and individuals. However, in our mission to give everyone the opportunity to experience a different kind of legal service we take an entrepreneurial approach. We’re flexible and responsive to the needs of our clients, delivering the best outcomes for them. We have more than 800 lawyers and support staff, including more than 150 partners, and have been awarded the Law Society’s Lexcel quality mark in recognition of our compliance and client care standards.
With ten offices in England and Wales our well-established presence stretches from west to east, ensuring clients can access a full-service legal offering no matter where they’re located. We’ve expanded significantly in Birmingham, Cardiff and the Thames Valley, and our merger with Hewitsons resulted in a full service regional hub being established in the heart of the Waterside innovation area centre of Northampton. Our London and Cambridge continue to grow apace.
With solid connections in the communities we work in, and a track record of delivering legal advice to businesses and individuals throughout the areas we base ourselves in, our clients continue to value our approach to providing legal advice, in the way they need, when they need it.
As HCR is an equal opportunities employer, we don’t just accept differences, we celebrate them. We want to attract a diverse and ambitious workforce that reflects all backgrounds and skills to create a workplace that is supportive and inclusive, recognises and nurtures talent, and which works together to achieve the best outcome for our clients. We are privileged to be an armed forces-friendly organisation.
We also want you to achieve your absolute best during the recruitment process. Please let us know of any changes we can make at any point that will help support your application. If this opportunity sounds of interest to you, please make an application and submit your CV.
A note for recruitment agencies – The HCR Resourcing Team is responsible for recruitment across the firm, and where possible will use direct hiring methods. We do work with a Preferred Supplier List, and where appropriate, we will release vacancies to those agencies who we deem most appropriate to support us. Only those agencies will be invited to submit candidates via our recruitment portal. Any speculative or unsolicited CVs sent to any employee or Partner of HCR will not be considered an introduction, and no fees will be applicable. Furthermore, we retain the right to pursue these candidates without query of ownership.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Business Development and Sales
* Industries
Law Practice
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