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Sales director

Birmingham (West Midlands)
LMK Recruiting Solutions
Sales director
Posted: 3h ago
Offer description

Sales Director – Europe

Location: Flexible within Europe (with up to 50% travel)

Schedule: Full-time, Monday–Friday


About MAC Panel

MAC Panel is a global leader in test interface and connectivity solutions, trusted by clients in aerospace, defense, electronics, and other high-tech industries. With a commitment to engineering excellence and innovation, we enable our customers to test smarter, connect faster, and operate with precision.


Position Overview

We are seeking an experienced Sales Director – Europe to spearhead our regional growth strategy and strengthen our presence across Europe. This is a high-impact, senior-level role that requires a balance of strategic leadership, technical sales expertise, and the ability to build long-term customer partnerships.

The Sales Director will lead revenue growth initiatives, drive consultative solution-based selling, and collaborate with cross-functional teams to position MAC Panel as the go-to partner for mission-critical test interface solutions.



Key Responsibilities

* Define and execute a comprehensive regional sales strategy aligned with global objectives.
* Identify, pursue, and close new business opportunities across aerospace, defense, and electronics sectors.
* Manage and expand relationships with key accounts, distributors, and strategic partners.
* Lead the full sales cycle from prospecting to negotiation and closure.
* Partner with Marketing to develop region-specific campaigns and content.
* Deliver accurate sales forecasts, track KPIs, and manage pipelines via CRM tools.
* Provide market insights to inform product development and positioning.
* Represent MAC Panel at trade shows, conferences, and industry events across Europe.
* Mentor and support sales and application engineering teams to increase effectiveness


Qualifications

* 7+ years of progressive experience in technical B2B sales, preferably in electronics or test systems.
* Proven track record of growing regional sales and leading high-value deals.
* Strong understanding of solution-based selling and complex technical sales cycles.
* Exceptional relationship-building, negotiation, and executive communication skills.
* Analytical and data-driven, with experience in CRM tools (Salesforce, HubSpot, etc.).
* Ability to translate technical concepts into compelling business cases.
* Bachelor’s degree in Engineering, Business, or related field strongly preferred.


Additional Details

* Work Environment: Home office or regional office setup within Europe.
* Travel: Up to 50% across Europe, with occasional travel to U.S. headquarters.
* Work Authorization: Must hold valid passport and work authorization for Europe (and ability to travel to the U.S.).


Why Join MAC Panel?

This is a unique opportunity to take ownership of a strategic region for a globally recognized brand. You will have the autonomy to shape the European sales strategy, work with cutting-edge technology, and directly impact revenue growth while collaborating with a world-class global team.

If you are a dynamic sales leader passionate about driving business growth and building lasting client partnerships, we’d love to hear from you.

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