Head of Product Management - Broker Location: Basingstoke – Hybrid – Three Days in Office
Employment Type: Permanent
Hours: Monday-Friday
Summary Think the AA is just about roadside assistance? Think again! As one of the UK's most trusted brands, we provide a wide range of services to millions of customers. From comprehensive Home and Motor Insurance to personalised Financial Services like Loans and Savings, and outstanding B2B, Consumer, Business Services, Driver Training, Car Care, and Service Maintenance and Repair, we've got you covered. Our mission is to keep Britain moving, and we're looking for dedicated individuals to join our team.
This is the job You’ll lead the strategy and development of the AA’s Insurance Broker product portfolio, covering Motor, Home and a range of additional insurance products. From shaping new propositions to enhancing existing products, you’ll play a key role in driving sustainable growth, delivering excellent customer outcomes and ensuring full FCA compliance.
Leading the Broker Product Management team, you’ll work closely with colleagues across Compliance, Legal, Pricing, Trading, Change and Operations to deliver innovative, customer‑focused products that meet both commercial and regulatory objectives. You’ll also represent the Insurance Division at key customer and conduct forums.
A major focus of the role is championing fair value for customers. You’ll oversee product governance, lead annual product reviews and use insight and performance monitoring to continuously improve our products and customer outcomes.
What will I be doing?
Defining and delivering the Insurance product strategy and roadmap to support customer, commercial and regulatory objectives
Leading the ongoing development and optimisation of the AA’s Insurance Broker product portfolio
Owning product fees, charges and add‑on pricing strategies to deliver fair value and profitability
Monitoring product performance, customer outcomes and conduct metrics to drive continuous improvement
Identifying risks, trends and opportunities and implementing effective, timely solutions
Making key product decisions balancing customer needs, commercial performance and regulatory requirements
Collaborating with cross‑functional teams to enhance customer experience and improve product performance
Managing product governance, conduct risk and FCA compliance across the Insurance Broker portfolio
Building strong relationships with internal stakeholders and third‑party partners to deliver shared objectives
Acting as a subject matter expert and senior leader within the Broker Extended Leadership Team
What do I need?
Proven experience leading Product Management teams within an FCA regulated environment
Strong understanding of insurance products, pricing structures and fair value principles
Excellent commercial awareness supported by strong analytical and strategic thinking skills
Deep knowledge of FCA regulation, Consumer Duty and customer outcome frameworks
Ability to balance customer outcomes, commercial performance and operational delivery
Confidence influencing stakeholders and leading cross‑functional initiatives across complex environments
Track record of building, developing and leading high‑performing teams
Strong governance and risk management capability with experience managing regulatory change
Customer‑focused approach with the ability to use data and insight to identify risks and opportunities
Resilient and collaborative leadership style with the flexibility to operate strategically and hands‑on when needed
Additional information Benefits
25 days annual leave plus bank holidays + holiday buying scheme
Worksave pension scheme with up to 7% employer contribution
Free AA breakdown membership from Day 1 plus 50% discount for family and friends
Discounts on AA products including car and home insurance
Employee discount scheme that gives you access to a car salary sacrifice scheme plus great discounts on healthcare, shopping, holidays and more
Company funded life assurance
Diverse learning and development opportunities to support you to progress in your career
Dedicated Employee Assistance Programme and a 24/7 remote GP service for you and your family
We’re an equal opportunities employer and welcome applications from everyone. The AA values diversity and the difference this brings to our culture and our customers. We actively seek people from diverse backgrounds to join us and become part of an inclusive company where you can be yourself, be empowered to be your best and feel like you truly belong. We have five communities to bring together people with shared characteristics and backgrounds and drive positive change.
As part of the onboarding process, we complete several pre‑employment checks including work reference, credit and criminal record checks.
We may close the vacancy sooner than the advertised date if we get a high volume of applications, please apply now if you are interested.
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