Position Summary
Why join our team?
The Lifestyle Lab Europe is a dynamic innovation team dedicated to developing brand new products and features for Samsung’s home appliances and air solutions. We work at the intersection of data, insight, and innovation, partnering closely with internal product planning and R&D teams to shape future product line-ups tailored to European markets and consumer needs.
Our team of innovation specialists spans quantitative & qualitative consumer research, product planning, design, and business strategy. Seeking a strategic problem solver adept at uncovering insights in data and linking innovation to product strategy.
Role and Responsibilities
Your key responsibilities
1. Analyse product, sales, and market datasets to uncover business opportunities and white spaces
2. Lead quantitative research and integrate findings with other research streams to identify clear, actionable strategies
3. Develop market sensing reports on products, trends, and consumer needs
4. Uncover local needs by conducting field research i.e. consumer home visits, shop visits and conferences
5. Benchmark competitors’ strategy (e.g. product launches, portfolios, technical specifications, features, pricing)
6. Create data visualisations and dashboards to easily communicate complex insights
7. Collaborate with cross-functional teams on concept developments and research projects
What we need for this role
To be successful, you will possess the following skills and attributes:
8. Proven experience in data-driven business, product, or marketing strategy development
9. Expertise in quantitative research and statistical analysis methods; proficiency with market analysis platforms (e.g., GfK, Euromonitor)
10. Strong skills in market modelling, forecasting, and opportunity sizing
11. Expertise in Excel (advanced formulas, pivot tables, modelling) and PowerPoint for data-storytelling
12. Experience in turning numbers into insights that impact decision-making
13. Comfort with ambiguity, experimentation, and exploring new approaches
14. Intellectual curiosity with the ability to quickly familiarise yourself with new products, technologies, and markets
15. Openness to responsibly explore and test new research methodologies (e.g. AI) to diversify and streamline our processes
16. Collaborative approach with the willingness to both learn from and mentor others
Desirable (not required)
17. Experience in consumer electronics or home appliances sector
18. Familiarity with data visualisation tools (e.g., Tableau, Power BI)
19. Multilingual proficiency (English + another European language)
Skills and Qualifications
What does success look like?
Within 6 months you should achieve the following:
20. Gain familiarity with Samsung’s expansive product portfolio and innovation processes
21. Deliver targeted market sensing reports that provide unique, data-backed European insights to stakeholders
22. Support ongoing innovation projects — contributing quantitative depth to ideation workshops, research synthesis, and product concept validation
23. Build strong working relationships across innovation, R&D, and product planning teams
24. Master the available resources, software, and data platforms for your role
Benefits of working at Samsung include
25. Hybrid working - 3 days in the office and 2 days at home per week
26. Bonus scheme linked to individual, team and company performance
27. Car allowance
28. Private medical – single
29. Income protection
30. Enhanced pension contribution
31. Three volunteering days each year
32. Flexible benefit portal and contribution of £55 per month - including travel insurance, gym membership, season ticket loan, Tastecard, dental insurance and more
33. Holiday - 25 days plus bank holidays and an additional day off for your birthday
34. Access to discounts on a wide range of Samsung products
35. Access to a discount shopping portal
A note on equal opportunities
We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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