National Account Manager
Function: Sales Location:
LND, GB
Work Arrangement: Hybrid
Position Title: National Account Manager
Location: Field Based
Reports to: Associate Director Salon Groups
Scope / Brands: Professional Hair brands
ABOUT THE WELLA COMPANY
Together, WEenable individuals to look, feel, and be their true selves.
Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.
THE ROLE
We are looking for a National Account Manager Salon Groups to manage and accelerate growth of high profile salon groups.
As a dynamic business leader, you will drive growth in our most advanced customers, nurturing exceptional relationships with C-level stakeholders in these businesses and make sure that we maximise our opportunities across all touch points. You will be a beauty and commercial expert who will influence your customers initiatives, set ambitious growth plans, implement the plan from vision to execution, create persuasive commercial proposals and have strong selling and negotiation skills to win in this channel.
Gain – Drive through a full strategy plan to accelerate new business, winning in the market. Owning and driving a great pipeline, building Key relationships with new customers. Working closely with the DSO teams to open key conversions. Driving the overall market share both UK&I. Sharing key results with the business on a monthly basis .
KEY RESPONSIBILITIES
Business Planning
1. Plan, develop, agree and implement an annual Joint Business Plan with the specified customer, activating contingency plans when necessary.
2. Create advanced sell out strategies for our top salon customers integrating consumer insight, best business practices, learnings from past initiatives and wider understanding of the hairdressing industry.
3. Align Wella annual master plan with Customers’ business objectives, education plans and marketing activation
4. Agree promotional forecast with Demand Planning to support the achievement of annual Forecasting Accuracy objectives.
5. Deliver through Gain a strong company message on the overall growth plans and partnership.
Negotiation
6. Agree listing and activation for all new products and brands as appropriate.
7. Negotiate cost price changes with the customer as appropriate.
8. Negotiate contract renewals and adherence to the contract objectives.
Financial responsibilities
9. Manage monthly, quarterly and annual sales forecasts and provide rationale to Channel Leader
10. Manage Gross to net controls to optimise profitability both within fiscal year and over the length of customer contracts.
11. Deliver maximum customer and consumer engagement from trade investment.
12. Accurately forecast cash implications of the contract renewal
Relationships
13. Build relationships at all levels within customer organization.
14. Be the voice of the Salon groups within Wella.
15. Escalate appropriately on important issues or ones that cannot be resolved.
16. Act as the eyes and ears of the Salon Groups channel, sharing insights and industry developments with local Brand team, Education team and Local LT
QUALIFICATIONS/EXPERIENCE
17. High achiever
18. Experience in managing salon groups or key accounts within the hairdressing industry
19. Ability to manage complex business situations with high level stakeholders under pressure and with positive outcome
20. Strong team player and collaborates easily with others, seen as a role model and creates a positive environment while remaining focused on priorities and tackling obstacles, keeping the team motivated and engaged.
21. Strong selling and negotiation skills.
22. Advanced planning, monitoring and analytical skills & knowledge of supporting programs and platforms.
23. Proficiency in budget planning, P&L management and financial assessment of new business opportunities
24. Organises their own work and that of others, taking responsibility for the quality of all deliverables.
25. Communicate effectively and delivers impactful presentations.
26. Excellent written and verbal communication skills and can manage cross functional relationships.
27. A true change champion you will pioneer new ideas and approaches showing a strong sense of individual accountability and ability to work with autonomy.
28. Have a flexible approach and adapt to challenges, ambiguity and changing priorities as required, comfortable making fast decisions balancing intuition