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Emea sales & consulting lead, strategic partnerships (kyndryl & gradial)

London
VML Enterprise Solutions
Consulting
€85,000 a year
Posted: 1h ago
Offer description

What You'll Do

* Lead complex, consultative sales pursuits across WPP's CX, AI, data, technology, and content transformation services — from initial qualification through to contract close.
* Facilitate executive briefings and collaborative workshops with existing and prospective clients and partner leadership to co‑create solutions and build alignment.
* Navigate complex procurement processes within large enterprise organisations, positioning value for both marketing and IT stakeholders.
* Guide clients through discovery, problem definition, and solution design, drawing on a blend of sales and consulting expertise.


For Kyndryl

* Articulate the unique value of WPP's front‑end creativity and experience design, seamlessly integrated with Kyndryl's back‑end mission‑critical infrastructure, managed services, and AI transformation capabilities ("chip‑to‑experience" transformation).
* Develop and present WPP–Kyndryl joint solutions that demonstrate how enhanced customer experiences are underpinned by robust and secure IT foundations.
* Leverage Kyndryl's platforms and frameworks (e.g., Kyndryl Bridge, Kyndryl Agentic AI Framework) to strengthen WPP's solution delivery and GTM efforts.


For Gradial

* Articulate the value of WPP's content strategy, design, and implementation capabilities integrated with Gradial's AI‑driven content operations platform to establish agentic‑first content supply chains.
* Position WPP's technology implementation expertise across major content platforms (e.g., AEM, Sitecore, Contentful) alongside Gradial's platform to enable adaptive, intelligent, and scalable content systems.
* Develop and present WPP–Gradial joint solutions that accelerate time‑to‑market with speed, efficiency, and quality in content creation, delivery, and optimisation.


Partner Coordination

* Build and maintain strong, trusted relationships with Kyndryl and Gradial regional leadership, sales and consulting teams, platform and vertical leads, and account owners across EMEA.
* Identify, develop, and qualify WPP billable opportunities within each partner's existing and prospective client base.
* Participate in joint account planning sessions to proactively identify transformation needs and position integrated solutions.
* Co‑ordinate on opportunity registration, certification tracking, deal support, and joint value articulation for integrated offerings.
* Represent WPP at partner events, industry forums, and joint customer engagements, actively championing each partnership's distinct value.


For Kyndryl (continued)

* Focus on where WPP's experience transformation services complement Kyndryl's infrastructure management, AI, and data offerings.


For Gradial (continued)

* Focus on where WPP's content strategy, operations, automation, and technology implementation services complement Gradial's AI‑driven content operations platform.
* Support WPP's development of IP and a centre of excellence around Gradial platform solutions to differentiate WPP's offerings for agentic content supply chains.


Internal Orchestration & GTM

* Collaborate with WPP account teams and capability leads to identify and qualify Kyndryl‑ and Gradial‑relevant opportunities across existing client relationships and new logos.
* Orchestrate WPP solution designers, architects, strategists, and pre‑sales resources to develop compelling joint proposals and Statements of Work.
* Partner with WPP delivery leadership to ensure a seamless handover from sold work to successful project execution.
* Actively contribute to WPP–Kyndryl and WPP–Gradial global alliance strategies, EMEA GTM planning, and internal enablement programmes, ensuring WPP teams have a thorough understanding of each partner's unique value proposition.
* Maintain accurate pipeline and forecast data in WPP systems, tracking Kyndryl‑influenced and Gradial‑influenced revenue and partnership KPIs separately.


How We'll Measure Success

* WPP billable revenue closed against annual quota (delineated for Kyndryl‑ and Gradial‑influenced revenue).
* Pipeline coverage for Kyndryl‑ and Gradial‑influenced opportunities.
* Win rate on qualified Kyndryl and Gradial opportunities.
* Depth of partner engagement — joint calls, account plans, QBRs, and solution development activity.
* Number of new WPP–Kyndryl and WPP–Gradial joint accounts initiated or expanded in EMEA.


What You'll Bring

* 8–12+ years of enterprise sales and/or consulting experience, with significant experience selling complex technology services or solutions.
* Proven quota attainment in consultative sales environments (£/€3M+ annually).
* Experience selling across verticals including retail, financial services, automotive, utilities, and/or hospitality.
* Demonstrable ability to navigate and connect both IT and business stakeholder priorities (CMO, CIO, CEO).
* Strong executive presence, with polished presentation and communication skills suited to C‑suite engagement.
* Background in professional services, consulting, or systems integration with a strong emphasis on solution selling.
* Solid understanding of enterprise IT infrastructure, managed services, AI delivery, and how these underpin digital and customer experience transformation.
* Solid understanding of content supply chain, AI in marketing and content operations, CMS/DAM platforms, and content strategy and delivery transformation.


Nice to Have

* Prior experience within the Kyndryl ecosystem or with major IT infrastructure and managed services providers.
* Prior experience with Gradial or comparable AI‑driven content operations platforms.
* Existing relationships with Kyndryl regional leadership, consulting, or vertical teams in EMEA.
* Existing relationships within the Gradial partner network or relevant marketing operations technology providers.
* Experience positioning end‑to‑end transformation solutions that bridge front‑end experiences with back‑end systems.
* Experience within WPP or a holding company environment.
* Bachelor's degree required; MBA or technical Master's degree a plus.


Equal Opportunity Employer

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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