This role is not for everyone.
But if you sell Finance SaaS into CFO teams and you’re bored of:
• Transactional deal cycles
• Shallow discovery
• Products that are “nice to have”
• Targets that look good on paper but are impossible in reality
… then this might be worth your attention.
The context
A UK-based Finance Software vendor, recognised as one of the fastest-growing in the country, is scaling its commercial team.
Their product sits squarely in the Office of the CFO, solving problems that finance leaders actually care about: control, visibility, compliance, and confidence in the numbers.
This is not a volume-led SMB sales motion.
This is consultative, multi-threaded, CFO-level selling.
The mission
As an Account Executive, your job is simple to say, harder to do:
Win complex deals by helping finance leaders make better decisions.
That means:
• Owning deals end to end, from first conversation to signed contract
• Leading proper discovery with CFOs, FDs, and senior finance stakeholders
• Running structured, value-led sales cycles, not feature demos
• Building and maintaining a healthy pipeline you actually trust
• Working closely with pre-sales, product, and customer teams to land and expand accounts
If you enjoy being trusted to run your patch like a business, you’ll feel at home here.
What good looks like in this role
You probably recognise yourself in most of this:
• You’ve sold Finance SaaS, ERP, accounting, or CFO-facing software before
• You’re comfortable selling into mid-market and enterprise environments
• You can hold your own in a room with senior finance stakeholders
• You know how to balance empathy with commercial edge
• You don’t need babysitting to hit a number
Process matters here, but outcomes matter more.
The upside
• Base salary between £50,000 and £75,000
• Realistic first-year OTE of £75,000 to £95,000+
• Fully remote within the UK
• A product with genuine market pull
• A leadership team that understands Mid Market & Enterprise sales cycles
No smoke. No mirrors. No “uncapped commission” nonsense.
Final thought
If you’re an Account Executive who wants to be taken seriously by serious buyers, this role will stretch you in the right ways.
If you just want to run demos and chase inbound, it probably won’t.
And that’s exactly the point