Salary: £50k per year + uncapped commission
Reports to:
Managing Directors
Location:
UK (with international travel)
Role Overview
We are launching a B2B division to take our candlelit concert experience into the corporate, luxury brand, hotel, wedding and private events sector. We are recruiting one senior, high performing salesperson to build this operation from the ground up. The role sits on a globally recognised brand. You will leverage Concerts by Candlelight to secure placements across hotels, luxury venues, corporate suppliers and wedding and events networks, converting high level conversations into contracted, revenue generating partnerships. This is a role for a true closer - target led, resilient and commercially sharp, with full ownership of pipeline, negotiations and closed revenue. Success in this role is measured on annual revenue closed, average deal size, and the development of repeat, multi venue and multi territory partnerships. You will operate at senior decision maker level, engaging owners, directors, brand leads and heads of events.
About Kinda Dusty Ltd
Kinda Dusty Ltd is a global producer of concerts and live theatre productions, producing over 650 performances each year. We are an ever growing company that has built a reputation for producing world class entertainment both in the UK and internationally. Our shows play at concert halls, cathedrals and number one theatres across the globe, reaching up to 15,000 patrons per week.
To date, Kinda Dusty have produced over 2000 concerts with their ‘Concerts by Candlelight’ series. These include; the first ever live rock concert at St Paul’s Cathedral, 4 tours of Australia and New Zealand, performances at the Coca-Cola Arena- Dubai and The Etihad Arena- Abu Dhabi, a sellout concert at Carnegie Hall-New York and several performances in London’s West End including a recent sell out at The London Palladium.
Key Responsibilities
1) High Value B2B Sales
* Generate and close high value B2B bookings for Concerts by Candlelight across corporate, luxury and private markets
* Pitch, negotiate and close bespoke deals in the £10k–£50k+ range
* Identify and convert warm and cold leads into long term commercial partnerships
2) New Revenue Streams
Develop and scale new income streams including:
* Corporate & brand activations
* Luxury private events & weddings
* VIP & exclusive experiences
* Bespoke commissions and one off productions
Package Concerts by Candlelight in multiple commercial formats, depending on client need, audience and budget
3) Luxury & Brand Partnerships
Build and maintain senior relationships across:
* Corporate events agencies
* Luxury hospitality groups
* Premium venues and private members’ clubs
* Global brands and experiential agencies
Position Concerts by Candlelight as a premium, unique, turnkey experience
4) Cruise Ship & Resort Expansion
Develop a global Concerts by Candlelight offering for:
* Cruise ships - headline performances & residencies
* Luxury hotels & resorts - exclusive guest experiences & seasonal programmes / residencies
Work with partners to adapt production, pricing and formats for international and cruise ship settings
5) Proposals & Commercial Packaging
Create compelling proposals, decks and budgets tailored to each client
Brand and package productions appropriately for:
* Corporate audiences
* Luxury leisure markets
* Private and celebratory events
Ensure all proposals reflect premium positioning, production quality and brand values
6) End to End Ownership
Manage the full event lifecycle:
* Client briefing and scoping
* Commercial negotiation
* Internal handover to production teams
* Oversight through delivery and post event review
Act as the primary commercial point of contact for clients
Key Requirements
* Proven experience closing high value B2B or experiential sales
* Strong network across corporate events, luxury hospitality or brand activations
* Commercially astute with excellent negotiation skills
* Comfortable selling bespoke, premium, creative experiences
* Highly organised with the ability to manage deals from pitch to delivery
What We Offer
* Deal linked bonuses / commission tied directly to secured guarantees and international revenue
* The opportunity to shape and own the international growth of a globally recognised live entertainment brand.
* Autonomy, trust, and the backing of an outstanding production company with a proven and established portfolio of commercially successful, high quality touring productions.
How to Apply
Email office@kindadusty.co.uk with:
* Your CV
* Relevant examples of high value partnerships or deals you have secured
* Key territories you would prioritise for Concerts by Candlelight
* A brief overview of the promoter / producer relationships you bring