Our client is seeking a creative and driven Senior Marketing Executive to lead digital marketing activity within a well‑established regional business.
You’ll play a pivotal role in developing and delivering digital campaigns that enhance brand presence, attract new customers, and showcase high‑quality products and services.
This is an excellent opportunity for someone who thrives in a fast‑paced, hands‑on role and wants to make a visible impact in a respected, forward‑thinking organisation with strong local roots and ambition.
Key Responsibilities
* Develop and deliver digital marketing strategy, ensuring alignment with wider business objectives.
* Plan and implement paid digital advertising (e.g., Google Ads, Meta) to generate leads and increase brand awareness.
* Manage website content and performance, including SEO optimisation, user experience improvements, and analytics reporting.
* Coordinate email marketing campaigns to promote launches, events, and key promotions.
* Create compelling copy and visuals for digital campaigns, collaborating with internal and external design resources as required.
Campaign Management & Reporting
* Oversee digital campaigns from concept to delivery, managing timelines, budgets, and performance tracking.
* Use analytics tools (such as Google Analytics and Meta Insights) to monitor campaign performance and ROI.
* Report regularly on KPIs and insights to inform decision‑making and improve marketing strategy.
Brand Development
* Ensure brand consistency across all channels, materials, and customer touchpoints.
* Collaborate with internal teams to create marketing collateral and assets that support campaigns and events.
* Support community engagement and CSR campaigns that reflect the organisation’s values and mission.
Skills & Experience
* Minimum 3 years’ experience in a digital marketing role.
* Strong working knowledge of social media management, SEO, PPC, and Google Analytics.
* Experience managing websites (WordPress) and coordinating with developers.
* Confident in creating and editing digital content — including visuals, short videos, and campaign copy.
* Excellent written and verbal communication skills with a strong eye for detail.
* Highly organised with strong project management skills and the ability to juggle multiple priorities.
* Understanding of customer journeys, lead generation, and digital campaign planning.
* Familiarity with Adobe Creative Suite or Canva.
* Competitive salary and pension.
* Opportunities for professional development.
* A supportive, community‑focused working environment.
* Full‑time onsite.
* Please ask for further details regarding benefits.
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing and Sales
Our client is committed to providing a diverse and inclusive workplace and welcomes applications from all backgrounds.
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