Support customers, meet their needs and encourage repeat business. • Promote additional product and sales initiatives, including maximising gift aid and round-up. • Work towards ensuring, as a team, that targets and profit levels are met. • Support the growth of average weekly sales. • Create and maintain strong visual merchandising displays • Encourage the local community and customers to donate stock • Effectively manage donated stock and bought in goods, ensuring that necessary standards are maintained. • Deliver high standards of customer service • Deal with customer complaints and queries in an effective manner • Promote the shop in the community and respond to local queries about the services of the British Red Cross • Actively recruit, develop, communicate with and motivate volunteers to meet the needs of the shop. • Maintain the Assemble system for all volunteers within the shop • Manage the task allocation to Volunteers, guiding activity to ensure require standards of performance • Act as a key holder and ensure the security of cash, stock and premises • Ensure health and safety compliance at all times in the shop • In the absence of the Retail Manager be accountable for the day to day operation of the shop, including cash handling and banking.