Lead Social Video Producer (6-month FTC)
Join The Sun as a specialist content architect, driving maximum engagement across critical off‑platform channels while translating the core journalism and mini‑brand strategies into high‑impact, engaging, and ultimately monetisable video assets. A deep understanding of social video trends and a proven ability to collaborate effectively on strategic objectives are essential.
Responsibilities
* Deliver and scale the agreed‑upon social video publishing strategy across all relevant off‑platform channels.
* Inform the overarching social video strategy for The Sun, ensuring the publishing model maximises engagement and revenue generation, translating core editorial priorities into effective off‑platform tactics.
* Lead the strategic expansion of the social video unit by hiring, mentoring, and managing a team of social video content creators and publishers.
* Collaborate closely with Audience strategists to define technical and editorial requirements for content, ensuring the execution strategy exploits platform algorithms and is informed by real‑time social media trends.
* Utilise advanced social media analytics to rigorously inform the collaborative content strategy, ensuring publishing models are optimised to meet KPI targets, including Video Views and Off‑Platform engagement.
* Develop and execute strategies for ‘moating’ existing talent around ‘mini‑brands’ (e.g., ‘Sun Showbiz’), sourcing, commissioning, and collaborating with on‑screen talent to produce unique and engaging video content.
* Define and standardise the workflow for content management systems, ensuring best practice is adopted by the publishing team regarding the placement, order, timing, and meta‑tagging of video clips.
* Maintain ultimate responsibility for editorial and legal oversight, ensuring the output of the team strictly adheres to the IPSO Code of Conduct, media law, and ethical considerations, thereby protecting the Company’s brand.
Qualifications
* Proven, extensive experience (minimum 2+ years) working as a Video Producer or Video Journalist within a fast‑paced digital news or entertainment environment.
* A proven track record of creating and leading digital publishing strategies that drive digital traffic and revenue.
* Expert knowledge of social media optimisation, SEO, and online publishing frameworks.
* Demonstrated ability to source and commission content that attracts digital audiences.
* Experience in management or leadership capacity, including team building and strategy implementation.
* Exceptional capacity to work independently as a self‑starter, thriving under the pressure of a busy newsroom environment.
* Enthusiasm, imagination, and a proven track record of generating innovative strategic ideas are essential.
Benefits
* Private medical insurance, including coverage for pre‑existing conditions.
* Discounted gym memberships, free ClassPass at Home, weekly in‑person/virtual exercise classes.
* ‘Bikes for Work’ and ‘Electric Car’ scheme.
* Up to 60% discount on Harper Collins books.
* Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks.
* Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times; weekly virtual panel chats with top journalists and celebrities.
* Well‑being benefits such as EAP, physio/massage and counselling.
* A generous pension scheme with employer contributions of up to 5%.
* Wide range of training available, plus full LinkedIn Learning.
For support or alternative application methods, contact careers@news.co.uk.
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