Senior Acquisition Manager - Scaling Tech
Location: Central London (Hybrid – Twice a Month in the Office)
Salary: £75,000
Reporting to: Head of Marketing
*Must have full right to work in the UK to be considered*
Your newpany
A scaling global ads platform is seeking a Senior Acquisition Manager to lead and scale customer growth across all acquisition channels. This is a senior, high-impact role suited to a performance marketer whobines strategic ownership with hands-on execution.
The role owns acquisition performance across paid, organic, offline, and emerging channels, driving measurable growth in traffic, conversions, and revenue. It requires a start-up mindset within a mature business environment, with a strong focus on experimentation, optimisation, and delivery at pace. If you’re looking for an excitingpany to join at the forefront of Tech, where you can be part of something bigger than yourself and work alongside a great team, then this could be the perfect next move for you.
Your new role
Key Responsibilities
Acquisition Strategy and Ownership
1. Build and maintain a long-term acquisition roadmap across paid search and social, SEO, AEO, programmatic, affiliates, creator-led, offline, and emerging discovery platforms.
2. Define audience segmentation strategies and growth hypotheses to improve efficiency and scale.
3. Own channel mix decisions, budgeting, forecasting, and ongoing performance optimisation.
Execution and Optimisation
4. Lead day-to-day execution of acquisition campaigns across digital and offline channels.
5. Use A/B and multivariate testing to optimise landing pages, messaging, bidding strategies, and conversion funnels.
6. Drive improvements in CTR, conversion rate, ROAS, and LTV to CAC ratios.
7. Implement structured experimentation frameworks, documenting learnings and scaling successful initiatives.
8. Take full ownership of the acquisition budget, ensuring strong ROI.
9. Champion the use of AI and automation to increase efficiency and scale.
SEO and AEO Leadership
10. Oversee technical SEO, content strategy, backlink acquisition, schema optimisation, and adaptation to search and AI-led discovery evolution.
11. Ensure the platform is optimised for both traditional search engines and generative AI environments.
12. Line manage and work closely with the SEO and AEO Manager on strategy, roadmap, and performance.
Analytics and Reporting
13. Define success metrics and build dashboards to track performance across all acquisition channels.
14. Analyse data to identify trends, insights, and optimisation opportunities.
15. Present clear, actionable rmendations to senior leadership, including CAC, ROAS, and funnel performance.
Cross-Functional Collaboration
16. Partner with Brand, Product, Technology, BI, and Data teams to optimise messaging, user journeys, attribution, and conversion flows.
17. Represent Marketing in cross-departmental discussions when required.
Innovation and Market Awareness
18. Evaluate and implement new acquisition tools, platforms, and ad formats.
19. Explore emerging channels such as AI search engines and creator-led acquisition.
20. Monitorpetitor activity and market trends to identify growth opportunities.
What you'll need to succeed
21. Proven experience in acquisition, growth, or performance marketing within a digital or online marketplace environment.
22. Strong expertise across paid media, SEO, AEO, experimentation, and funnel analytics.
23. Experience building acquisition engines from scratch or scaling channels rapidly.
24. Highly analytical with strong Excel or Google Sheets skills.
25. Hands-on, delivery-focused mindset withfort operating in fast-moving, ambiguous environments.
26. Excellentmunication and stakeholder management skills.
27. Leadership experience managing and developing small, performance-focused teams.
28. Marketplace or classified platform experience is desirable.
What you'll get in return
29. Exposure to founders, product teams, and executive stakeholders who deeply value creativity and clearmunication.
30. Fast‑paced growth, autonomy, and the opportunity to build a portfolio of high‑impact work recognised across the industry.
31. A culture that celebrates excellence, trusts its people, and invests in craft, storytelling, and creative innovation.