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Digital marketing manager - personal care (fixed term contract)

Watford
Temporary
Allexo Search
Digital marketing manager
Posted: 30 May
Offer description

We're partnering with a well-known FMCG business that owns a portfolio of established consumer brands across personal care, household and beauty.


As they continue to invest in digital transformation, they're now looking for a Digital Marketing Manager to join their team on a 12-month fixed-term contract.


This is a brilliant opportunity to shape digital activation across a range of high-street brands - from paid media to influencer marketing, organic social and digital shelf content.


The Role:

You'll be responsible for delivering best-in-class digital activation in line with brand and business strategy, supporting brand visibility and performance across key platforms.


Key responsibilities include:

* Leading paid media and influencer activity across selected brands
* Managing digital shelf content and improving online presence
* Developing monthly organic social calendars and content
* Analysing performance data and reporting against KPIs
* Supporting the Senior Digital Marketing Manager with annual plans, budget and agency management
* Leading test-and-learn initiatives to optimise performance across channels


What We're Looking For:

* Digital marketing experience within FMCG or a relevant consumer sector
* A track record of delivering successful campaigns across paid, organic and influencer channels
* Strong understanding of digital tools (Adobe Analytics, social media platforms, content management tools etc.)
* Able to manage external agencies and internal stakeholders effectively
* Proactive, self-starter with excellent project management and reporting skills


Location: Hertfordshire

Package: up to £60,000 + Benefits


Desired Skills and Experience

Digital Marketing, FMCG

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