Central Employment Marketing & Digital division are delighted to be working with an established eCommerce & bricks-and-mortar Retailer, as they look to appoint a campaign focused Digital Content Creator.
* FT onsite role, part of a new and expanding in-house eCommerce and Performance Marketing team
* Circa £30,000 DOE + benefits
Digital Content Creator profile:-
You’ll be part of an ambitious, fast-paced in-house Performance Marketing team, delivering engaging digital content and data driven campaigns across Social Media (organic & paid channels) and Email Marketing (Klayvio).
Responsibilities of the Digital Content Creator:-
* Create content for paid and organic social media campaigns including video, photography, captions and basic design work (with support from the design team)
* Build and manage email marketing campaigns using Klaviyo, including content creation, segmentation and scheduling
* Support paid media activity, helping manage ads and budgets
* Assist with website campaign delivery, including banners, product updates and promotional content
* Contribute ideas to improve website performance, particularly average order value (AOV) and conversion rates (CVR)
* Help coordinate digital media placements through press partnerships
* Write blog content to support search visibility
* Produce written content across website, email and social channels
* Explore emerging platforms such as TikTok, Pinterest and Reddit
* Support digital reporting using Google Analytics and other business data sources
* Maintain and deliver activity against a structured content calendar aligned with campaigns and product launches
Experience required:-
* Circa 2 yrs experience within a dedicated B2C digital marketing/performance based role
* Experience creating content across multiple digital platforms
* Confident managing several campaigns and delivering assets to brief
* Working knowledge of Klaviyo
* Previous experience in email marketing and social media marketing is essential