UK Marketing Lead Launch a Disruptive Fintech Brand in the UK
£80,000 - £105,000 Base Depending on Experience + Equity
Hybrid – London - (Must be based in the UK and within the wider London Area)
Be one of the first UK hires to shape the marketing strategy of a VC-backed fintech unicorn.
This is a rare opportunity to own the UK marketing function, build a team from scratch, and help shape the future of a disruptive, well-funded fintech as it enters a new market.
High-performing leadership team and established marketing support abroad
You’ll be among the first UK hires, with plans to grow a 4-person marketing team within 12 months
Hybrid working from London
As the UK Marketing Lead, you’ll report directly to the UK Managing Director and take full ownership of the UK marketing strategy with strong support from the Head Office.
From performance campaigns and brand storytelling to team building and budget management, this is a hands-on leadership role for someone who wants to build, scale, and make an impact – Acquisition, and growth marketing is at the heart of the role.
Develop and execute a comprehensive UK marketing strategy, aligned with global goals
Lead the launch of new fintech products, growth campaigns, and brand initiatives
Optimise acquisition funnels using data-driven insights across CPA, CAC, and LTV metrics
Collaborate with in-house creative and international marketing teams to deliver standout campaigns
Build and lead a lean, high-performing marketing team in the UK
Own and manage marketing budgets and report on performance, growth, and ROI
Strong experience in growth marketing, digital performance, or acquisition is essential.
Experience leading in a disruptive brand, ideally a Fintech or similar.
Strong across digital marketing channels with wider experience across the full channel mix — including paid media, SEO, content, product marketing, and partnerships
Data-led with a track record of driving measurable growth and scaling customer acquisition
Experience in regulated industries (like financial services or insurance) is a plus
Build something new with the safety net of significant funding and international success