Assistant License Designer
As an Assistant Graphic Designer within Primark’s Licensing Team, you will play a key role in developing and delivering innovative, commercially successful licensed product ranges across multiple categories. Supporting the License Designer you will work in partnership with internal buying and design teams, external licensors and brands ensuring you take ownership of design projects, ensuring that all creative outputs are trend‑led, authentic to the brand and delivered on time. This role requires both creative flair and strong commercial awareness to bring global licenses and brands to life for Primark’s customer.
What You'll Do
* Support the License Designer in the creation and development of licensed product graphics, across multiple License IP’s and sports brands.
* Assist in translating seasonal trends into commercially viable licensed product ranges in line with Primark’s brand strategy and customer profile.
* Contribute to the management of design projects from concept through to licensor approval, ensuring deadlines and quality standards are consistently met.
* Work closely with licensors such as Netflix, Disney, Warner Bros, Universal and key music partners to prepare and submit artwork for approval, respond to feedback, and maintain strong working relationships.
* Prepare and support the delivery of key presentations twice a season.
* Research and share cultural, fashion and retail trends to support the identification of new opportunities for licensed ranges.
* Help maintain and update Primark’s licensed design library, ensuring assets, approvals and guidelines are organised and accessible.
* Manage multiple projects in a fast‑paced environment while maintaining high creative standards.
What You’ll Get
* 27 days of leave, plus bank holidays and the option to buy 5 more days.
* Flexible working, opportunity for an early Friday finish and a subsidised cafeteria.
* Healthcare, pension and potential bonus.
What You’ll Bring
* Degree or equivalent qualification in Graphic Design, Illustration or a related field.
* 2–3 years’ professional experience in a graphic design role, ideally within retail, licensing or fashion product development.
* Demonstrated experience of working directly with licensors and managing approvals.
* Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
* Excellent eye for typography, layout and colour with a solid understanding of fashion trends.
* Commercially astute with strong awareness of the Primark customer and retail market.
Ready? Good – because we can’t wait to see what you can offer. You’ll be joining a team of diverse, passionate and skilled professionals where you’ll truly belong, collaborating on projects that will shape the future of our industry. If you’re excited about this role but don’t meet all the criteria, we encourage you to apply. You may be the right candidate for this role or another one, and our recruitment team can determine where your skills may fit in at Primark.
If you need any reasonable adjustments or accessibility requests during your recruitment journey – such as extended time or breaks between online assessments, a sign language interpreter, mobility access or assistive technology – please contact your talent acquisition specialist.
All offers of employment are subject to background checks, including right to work, reference and education checks and, for some roles, criminal and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.
Primark promotes equal employment opportunity; we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.
For extra support at any stage of the selection process, please get in touch with our team at removingbarriers@primark.co.uk.
REQ ID: JR-532
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