We are looking for a Marketing & Campaigns Manager to join Scottish Ballet’s Brand, Audience & Digital team.
You will lead our marketing strategy to grow and diversify audiences, drive ticket sales and engagement across live performance, touring and screen activity. From campaign planning to creative direction, you’ll shape how we connect with audiences and convert interest into meaningful engagement.
You will be highly skilled in multi-channel campaign leadership, data-driven decision-making and building partnerships with venues and agencies. This role is a key member of our Brand, Audience & Digital team, working collaboratively with our team across creative, CRM and press functions to deliver integrated campaigns that achieve ambitious growth targets.
Scottish Ballet welcomes applications from all communities and backgrounds, building a diverse workforce that reflects the people of Scotland. We provide specialist support for those who have experienced discrimination or face barriers to inclusion.
What you need to know
Our vacancy is for a Marketing & Campaigns Manager, supporting the Director of Brand, Audience & Digital.
In a nutshell, we want to hear from you if you have:
* Significant experience in marketing within the arts, culture, entertainment or comparable audience-focused sector.
* A proven track record of devising and leading integrated multi-channel marketing campaigns that deliver sales, engagement or audience growth.
* Experience leading creative briefing and approval processes, working effectively with creative teams.
* Demonstrated ability to line manage, develop and support direct reports.
* Experience managing marketing budgets, media buying agencies and complex stakeholder relationships.
* Strong analytical skills, using sales, audience and digital data to inform marketing strategy and decision‑making.
* Excellent written and verbal communication skills, with the ability to develop clear campaign messaging and present insights to senior stakeholders.
* Ability to lead strategically while working collaboratively across teams and disciplines.
It’s a full‑time, permanent role:
* Salary is £36,000 to £38,000 per annum.
* The role is full‑time, 35 hours per week.
* Working hours will be flexible, with evening and weekend work applicable to touring schedules, events and business requirements.
* The role is based at our Glasgow HQ and includes extensive touring (both nationally and internationally).
* We offer great benefits including a competitive pension package, life assurance, 25 days of annual leave (plus an additional 9 Scottish public holidays), retailer discounts and a Cycle to Work scheme.
Who we are
Scotland’s national dance company. We’re based in Glasgow and perform on stage and screen, nationally and internationally, promoting Scotland’s pioneering spirit far and wide. As well as bold new versions of the classics and ground‑breaking commissions, Scottish Ballet runs an extensive community engagement programme fostering wellbeing and encouraging creativity through dance.
The role is based in the Brand, Audience & Digital team, reporting to the Director of Brand, Audience & Digital. The role line manages the Marketing Officer (part‑time position).
Tell us why you want this job and why you think you’d be brilliant at it.
Along with this cover letter, we’ll need your CV detailing any relevant skills, qualifications, or experience, plus the details of two professional referees (who will only be contacted if you are offered the position).
Please note we are required to check if prospective candidates have the right‑to‑work in the UK. It would be helpful if you could confirm this along with your application.
Any questions please don’t hesitate to contact Katie Boyle, People & Wellbeing Officer at the above the email address.
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