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We are currently looking for a Marketing Campaign Executive for the Cardiff Bay office, to support the USA marketing team.
You will be expected to attend the office 50% of the working week, to align with our hybrid working policy.
WHO ARE WE?
At Creditsafe, we weave our core values of customer obsession, trust, respect, and the courage to be different into the very fabric of our culture. With these values, we’ve fostered a culture of growth, innovation, well-being, and success for the last 20 years at Creditsafe, creating a legacy of successful career trajectories within our community of Creditsafers.
Powering business decisions for over 100,000 businesses worldwide requires more than just the right tools. As a company, we don’t shy away from rolling up our sleeves to create a welcoming environment where every new talent is guided, supported, and nurtured to grow and become part of our culture.
With 25 offices across 14 countries, our geographically dispersed community of colleagues exemplifies our inclusive and diverse culture that comes together to solve complex problems and learn from each other.
Twice featured in The Sunday Times list of ‘100 Best Companies to Work for,’ our list of successful Creditsafers who’ve built long-standing, strong career trajectories out of what started as jobs continues to grow. We’re proud to be part of a culture and company where careers are made and talent reaches its full potential.
JOB PROFILE
We are seeking a results-driven Marketing Campaign Manager to oversee and execute multi-channel marketing campaigns. You will play a key role in developing, implementing, and optimizing email marketing strategies, managing marketing automation platforms, analyzing campaign performance, and enhancing lead management processes. Your efforts will directly contribute to increased engagement, lead conversion, and revenue growth.
KEY DUTIES AND RESPONSIBILITIES
* Develop and execute marketing campaigns across email, digital, and other relevant channels.
* Manage and optimize processes in marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
* Maintain and improve lead scoring models to better align sales and marketing efforts.
* Conduct A/B testing on subject lines, email content, and automation workflows.
* Ensure email marketing best practices are followed, including deliverability, compliance, and engagement strategies.
* Segment and personalize marketing campaigns to boost engagement and conversion rates.
* Analyze campaign performance metrics and report key insights, providing actionable recommendations.
* Collaborate with sales teams to refine lead nurturing processes and align with business goals.
* Work cross-functionally with content, design, and development teams to create compelling campaign assets.
* Stay updated on industry trends and emerging marketing technologies.
The responsibilities listed above are not exhaustive; additional responsibilities may be assigned as deemed appropriate by the direct line manager.
SKILLS AND QUALIFICATIONS
* Proven experience in marketing campaign management, email marketing, or related roles.
* Proficiency with marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
* Strong analytical skills with experience in data-driven decision-making.
* Understanding of lead management processes and CRM systems (e.g., Microsoft Dynamics, Salesforce).
* Ability to create and optimize customer journeys through automation workflows.
* Excellent communication and project management skills.
* Knowledge of email compliance regulations (e.g., GDPR, CAN-SPAM).
* Familiarity with SEO, paid search, and paid social media.
* Strong attention to detail and ability to multitask in a fast-paced environment.
BENEFITS
* Company Laptop supplied.
* Cycle to work and Wellbeing Programmes.
* Global company gatherings and events.
* E-learning and excellent career progression opportunities.
* Plus more details available on the benefits section of our Careers page: https://careers.creditsafe.com/gb.
Creditsafe is an equal opportunities employer that values diversity. Please contact Creditsafe if you require support with your application.
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