Job Title: Social Media Manager
Location: Leeds (Office-Based)
Type: Perm, Full-Time
Industry: Hair & Beauty
Salary: Competitive + Benefits
Overview – Social Media Manager
Forsyth Barnes are partnering with a market-leading organisation in the hair and beauty sector to find a creative and strategic Social Media Manager. This is a key role focused on driving digital engagement, leading impactful social campaigns, and elevating brand visibility across a portfolio of well-known consumer brands. This role is based full-time in Leeds with an immediate start preferred.
Responsibilities – Social Media Manager
* Develop and execute a multi-brand social media and PR strategy
* Manage and mentor a small team within the digital and PR division
* Oversee and grow assigned social media accounts with platform-specific content
* Build and maintain strong media, influencer, and industry relationships
* Write compelling press releases, influencer briefs, and media communications
* Deliver integrated campaigns for product launches and brand initiatives
* Represent the brand at events and activations as a key ambassador
* Monitor social trends and optimise content strategy accordingly
* Work cross-functionally with brand, sales, and education teams
* Leverage analytics and AI tools to inform content, efficiency, and strategy
Key Requirements – Social Media Manager
* 3+ years’ experience in a strategic social media role
* Proven success managing accounts and delivering brand growth
* Experience leading or mentoring junior team members
* Excellent copywriting and storytelling skills
* Strong network within media, PR, or influencer space
* Passion and knowledge of the hair and beauty industry
* Collaborative, professional, and proactive attitude
Benefits – Social Media Manager
* 25 days holiday + 8 bank holidays (increasing with tenure)
* Private healthcare & personal accident insurance
* 5% employer pension contribution
* Monthly product allowance + employee discounts
* Performance incentives and bonus schemes
* Funded training, apprenticeships, and professional development