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Campaigns manager

Birmingham (West Midlands)
TXP
Campaign manager
Posted: 8h ago
Offer description

Job Description

* Fixed Term Contract- 6 Months*


We are TXP. We help businesses and organisations move forward, at pace and at scale. We believe in the transformative power of combining technology and people. By providing consulting expertise, development services and resourcing, we work closely with organisations to solve their most complex business problems.


Our work transforms organisations – and we take that responsibility seriously. We focus on success, pursue excellence and take ownership of everything we do.


But achieving that level of performance requires an inclusive and supportive working environment. We believe in the power of technology and people, and we help everyone here to succeed. At TXP, you can multiply your potential.


We are seeking a results driven Campaign Manager to lead demand generation to meet growth and retention targets through the development of high-impact multi-channel marketing campaigns. This role can be completed in a hybrid way, spending 2 days a week in our Solihull, or Dudley offices.


Responsibilities:

* Campaign Development & Execution: Own and manage all group campaign development and execution across the Groups various audiences, ensuring alignment with business goals.
* Strategic Planning: lead the development of multi-channel campaigns that drive brand awareness, engagement and conversion. This includes strategic planning, audience segmentation, KPI setting and budget allocation.
* Content Development & Storytelling: Lead brand storytelling and creative content execution across multiple channels, including web, social media, video, email, and campaigns.
* Data Analytics & Performance Measurement: Track campaign performance, analyse data, and refine strategies using tools such as Google Analytics, Adobe Analytics, and other reporting platforms. Utilise data-driven insights to optimise performance, adapt to industry trends, and implement innovative marketing approaches.
* Project & Stakeholder Management: Lead and drive cross-functional teams, ensuring efficient timeline management, and strong stakeholder alignment. Take full ownership of campaign execution to deliver high-impact results on time and to the highest standard.
* Communication & Collaboration: Ensure clear, compelling, and consistent messaging while effectively collaborating with technical, sales, and marketing stakeholders.
* Creative & Narrative Development: Develop engaging, audience-centric narratives that align with brand messaging and business objectives.
* Lead Generation & SDR Collaboration: Support lead generation efforts and manage collaboration with sales development representatives (SDRs) and lead generation agencies


Skills and Experience:

* Extensive experience in campaign management, preferably in a B2B environment.
* Strong understanding and evidenced experience of marketing campaign execution across the B2B buyer journey and multi-channel campaign development.
* Technical and creative ability to design and automate campaign workflows across the buyer journey in marketing automation tools.
* Proven experience in data-driven campaign optimisation, including tracking key performance metrics and refining strategies.
* Ability to prioritise tasks, manage multiple projects, and coordinate stakeholders in fast-paced environments.
* Excellent written and verbal communication skills, with experience in stakeholder collaboration.
* Passion for storytelling, creative content development, and audience engagement.


Benefits:

* 25 days annual leave (plus bank holidays)
* An additional day of paid leave for your Birthday (or Christmas eve)
* Matched Employer Contributed Pension (4%)
* Life Assurance (3x)
* Access to an Employee Assistance Programme
* Private Medical Insurance through our partner Aviva.
* Cycle to Work Scheme
* Corporate Eyecare vouchers
* Access to an independent financial advisor
* 2 x Social Value days per year to give back to local communities.

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