This critical position is responsible for developing the content, programs, and experiences of several major Gartner Technology conferences, and making them “must attend” conferences for the roles and markets they serve. The Program Director owns several conference(s) and is tasked with 2 main missions: Develop the event strategy and orchestrate cross-functional team collaboration to drive growth, profitability and customer retention. Create the most compelling attendee-driven conference agenda based on market needs and requirements, in close partnership with Gartner Research chair. To achieve desired results, Program Director collaborates with various stakeholders including: Gartner Research & Insights Audience Acquisition / Marketing Exhibitor/Sponsorship Sales Conference Operations / Logistics Other Gartner Business Units and Functions Specifically, the Program Director: Creates client-focused programs that will deliver the highest results Identifies and secures guest speakers (keynotes, panelists, case studies…) Drives primary and secondary market research to understand client needs and behaviors, as well as market trends Identifies target audience and defines positioning for assigned conferences Works with Exhibitor Products team to define and deliver sponsorship opportunities and content Identifies and evaluates competitive events, including attending competitive events Creates the conference or portfolio strategy, in collaboration with other global colleagues & stakeholders Evangelizes and promotes assigned conferences to internal and external constituents Innovates conference experiences, content and formats Works closely with Events Marketing to create compelling messaging and campaigns to drive growth and increase retention. Collaborates with Events Sales to identify prospective exhibitors, articulate the value proposition, and accelerate sales growth and retention Collaborates with Event Operations to ensure we deliver a great attendee and sponsor experience in an efficient and cost-effective way Qualifications Bachelors Degree; MBA preferred 8-12 years’ experience in conference management, content-rich program planning, or content strategy, development and creation Experience with large, complex multi-day/multi-track conference programs preferred Proven ability to drive overall direction and development of conference programs: specifically content strategy and creation, agenda development, speaker management, etc. Experience in driving or supporting audience and sponsorship acquisition Proven track record creating and executing strategy, and identifying market and growth opportunities Demonstrated ability to work in a highly collaborative matrix environment, with strong stakeholder management skills. Excellent written and oral communication, and ability to influence Global / multinational experience strongly preferred Strong multi-project management, prioritization, time management Good AI, data and analytics familiarity Ability to accommodate moderate travel, including international Ability to engage effectively with C-level executives LI-NO1 Who are we? At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here. What makes Gartner a great place to work? Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance. We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients. Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work. What do we offer? Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers. In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring. Ready to grow your career with Gartner? Join us. The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity. Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. 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