Marketing Coordinator
Northampton
Permanent
Full-time hours
Up to 26,000 dependent on experience
We have an exciting opportunity for a Marketing Coordinator to join a growing team & business based in Northampton.
You will support the marketing team with the creation & development of campaigns for UK, EU and Rest of World to generate leads and continue growth. This is a fantastic opportunity to join a market leading company who specialise in the manufacturing of technical products. This would be well suited to a professional marketer still in the earlier stages of a career; you will ideally have good generalist experience, but training and support will be offered. Any hands-on experience with campaign strategy and performance marketing in an internal role, would be highly advantageous.
Key duties and responsibilities for the Marketing Coordinator:
* Working across international markets with a focus on campaign planning, optimisation, creation and execution.
* Creating and developing assets for branding, banners, flyers, display stands, video editing emails and website content
* Schedule launches for social media, website and digital campaigns.
* Conduct A/B tests to determine the most effective ad copy, keywords and targeting strategies.
* Reporting and optimisation, including in-depth analysis of channel and campaign performance, as well as scoping areas of opportunity.
* Analysing competitor advertising campaigns to identify areas of opportunity and competitive threats.
* Presenting clear, data-backed business cases to improve efficiency & drive new customer acquisition.
* Work collaboratively with stakeholders across the business.
Key experience and skills required for the Marketing Coordinator:
* Good background and track record working on marketing campaigns.
* Excellent analytical skills and strong communication and attention to detail.
* Highly numerate and able to thrive in a fact and data-driven environment.
* Creative skills and competent user of the Adobe package.
* Strong digital analytics capability and experience using tools such as GA4, Google Looker (Data Studio), HubSpot and SEMRush.
* Educated to degree level in Marketing
* Able to work to deadlines, manage multiple projects and react quickly to changing business priorities.
Impact Recruitment Services are acting as an employment agency on behalf of our client.
Please note, due to the high volumes of applications we receive daily, should you not be contacted within 72 hours, your application is unsuccessful. Thank you.
All responses will be managed in accordance with GDPR.
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