About Cellexia:
Cellexia is a rapidly scaling direct-to-consumer skincare brand leveraging cutting-edge data analytics and advanced digital strategies to fuel extraordinary growth. We're looking for a highly analytical and intellectually curious Data Analyst to unlock insights that will directly influence key business decisions, marketing strategies, and customer experience optimizations.
Role Overview: As a Data Analyst at Cellexia, you'll dive deep into diverse datasets including website heatmaps, A/B test results, conversion metrics, advertising performance, and comprehensive business analytics. Your work will directly inform strategic decisions around user experience, advertising spend efficiency, and customer acquisition tactics. This role is perfect for someone eager to leverage statistical rigor and analytical creativity in a fast-paced, high-growth environment.
Responsibilities:
* Analyze heatmap and clickstream data to understand user behavior, friction points, and opportunities to improve customer journeys.
* Design, execute, and interpret robust A/B tests to drive significant conversion rate improvements.
* Perform statistical analyses to validate hypotheses, ensuring all recommendations are data-backed and actionable.
* Analyze digital advertising data across platforms (Google Ads, Meta Ads, Native Ads) to optimize spend efficiency and identify performance improvement opportunities.
* Generate detailed, impactful reports and visualizations that communicate findings clearly to stakeholders and influence strategic decisions.
* Continuously explore data for patterns and trends that highlight growth opportunities or operational efficiencies.
What Makes You a Great Fit:
* You have excellent analytical skills and thrive when solving complex, ambiguous problems.
* You’re proficient in Excel or Google Sheets and skilled in data visualization tools (e.g., Google Data Studio, Tableau).
* You possess a strong foundational understanding of statistics and experience with hypothesis testing or A/B experimentation.
* You’re intellectually curious and motivated to rapidly learn new skills and methodologies.
* You can effectively translate complex data insights into clear recommendations for non-technical stakeholders.
Bonus Points For:
* Experience with web analytics tools such as Google Analytics, Hotjar, or similar.
* Familiarity with digital marketing KPIs (CTR, CPA, ROAS).
* Knowledge of SQL, Python, or R for data analysis (valuable but not mandatory).
Why Join Cellexia?
* Competitive base salary (£4,200.00-£5,500.00 per month) with opportunities for yearly performance bonuses.
* Directly impact business growth through meaningful, data-driven contributions.
* Work in a high-autonomy, results-oriented environment.
* Collaborate with a passionate, growth-focused team that values your analytical insight.
* Competitive compensation, flexible working conditions, and opportunities for rapid career advancement.