Senior e-Commerce Manager – B2B Financial Publishing
Senior e-Commerce Manager – B2B Financial Publishing
Marketing Talent | Marketing Recruitment Experts provided pay range
This range is provided by Marketing Talent | Marketing Recruitment Experts. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Marketing Talent | Marketing Recruitment Experts
Experienced Marketing Recruiter ️ Publishing, Events & Market Intelligence | Trusted Advisor, Mentor and Advocate for Providing Exceptional…
Senior e-Commerce Manager – B2B Financial Publishing - London
Salary up to £70k Basic, with strong benefits on top
This role is Hybrid, with 3 days per week in the Central London office.
We’re seeking a data-driven B2B eCommerce Manager for a leading, global financial publishing brand in London, to help optimise subscription funnels and boost sales for digital platforms, network memberships, and events.
You’ll refine the customer journey from discovery to conversion, ensuring first-time subscribers opt for multi-user licences over individual plans.
Main Requirements
* Experience: 5+ years in B2B e-commerce, CRO (conversion rate optimisation), or digital growth for subscription based products or SaaS products.
* Conversion Optimisation: Expertise in A/B testing, landing pages, and checkout flow.
* Data Analysis: Proficiency in Google Analytics, Heap.io, Hotjar, or similar tools.
* SEO & Content Strategy: Knowledge of organic traffic impact on conversions.
* UX/UI Collaboration: Ability to work with designers and developers.
* Project Management: Experience in leading funnel optimisation initiatives.
Key Responsibilities
* Analyse customer journey from search to subscription purchase.
* Enhance landing pages, calls-to-action, and pricing to drive team subscriptions.
* Run A/B tests on messaging, UX/UI, and checkout flow to improve conversions.
Website & eCommerce Performance
* Streamline the subscription purchase process to minimise friction.
* Implement upsell strategies for multi-user licences.
* Collaborate with developers to enhance platform usability.
Data & Performance Analytics
* Track metrics including conversion rates, bounce rates, and AOV.
* Use analytics tools (Google Analytics, Heap.io, heatmaps) to refine sales funnels.
* Provide actionable insights through regular performance reports.
SEO & Content Alignment
* Improve conversion rates from high-traffic articles.
* Work with content and marketing teams for a seamless transition from discovery to purchase.
Customer Experience & Retention
* Reduce churn and enhance customer lifetime value through optimised onboarding.
* Ensure a smooth team subscription process, including user management and billing.
* Gather customer feedback to refine the purchasing journey.
* Increased conversion rate from article readers to subscribers.
* Growth in multi-user subscription purchases.
* Reduced bounce rate and cart abandonment.
* Regular data-driven insights leading to measurable improvements.
* Improved organic traffic-to-subscription conversion rate.
This is a great role with a great company, with lots of career prospects and working on international projects. Apply now!
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Information Technology
* Industries
Book and Periodical Publishing, Technology, Information and Media, and Financial Services
Referrals increase your chances of interviewing at Marketing Talent | Marketing Recruitment Experts by 2x
Sign in to set job alerts for “Commerce Manager” roles.
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 month ago
Retail [Fashion] Store Manager - 40h - Central London H/W
London, England, United Kingdom 1 day ago
London, England, United Kingdom 1 day ago
London, England, United Kingdom 1 day ago
Senior e-Commerce Manager - B2B Publishing / Subscriptions
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 3 days ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
Greater London, England, United Kingdom 1 week ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 1 month ago
London, England, United Kingdom 1 month ago
London, England, United Kingdom 3 months ago
TikTok Shop - Procurement Manager, Europe Logistics
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 week ago
International Ecommerce Manager, Dr. Barbara Sturm
London, England, United Kingdom 2 weeks ago
Greater London, England, United Kingdom 1 week ago
Twickenham, England, United Kingdom 1 month ago
Customer Service Manager - International E-commerce
Greater London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 days ago
Client Solutions Manager (CSM) - Ecommerce & Omni-Channel, Turkey
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 days ago
Retail Buyer / Category Manager - 12 month FTC
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 2 days ago
London, England, United Kingdom 1 week ago
Retail Assistant Manager - Covent Garden
London, England, United Kingdom 3 days ago
Retail Sales Manager, Footwear Department, Selfridges London
London, England, United Kingdom 1 month ago
London, England, United Kingdom 2 days ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr