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Brand marketing manager - harrogate

Harrogate
Brand marketing manager
Posted: 1 October
Offer description

BRAND MARKETING MANAGER - Harrogate BRAND MARKETING MANAGER Full Time Competitive rate of pay plus monthly service charge, typically 2,400 annually 37.5 hours Nestled in the North Yorkshire countryside, Grantley Hall is a five-star, 17th-century property offering a blend of stately grandeur and contemporary luxury. A leader in luxury hospitality, it was the first UK hotel to achieve Hospitality Assured World Class Status and also received a Two MICHELIN Key Distinction in 2024. As a member of The Leading Hotels of the World and PoB Hotels, it features 47 opulent rooms and suites, five restaurants, three bars, an award-winning spa, and a cutting-edge gym, making Grantley Hall a truly distinctive luxury experience. The hotel is also a member of Forbes Travel Guide which recognises a commitment to service excellence across the globe. Key responsibilities • Proactive outreach to suitable luxury brands to initiative partnerships that support our growth strategy and brand positioning. • Monitor emerging market trends and report on competitor campaigns. • Oversee the design, production, and stock management of all branded and sales collateral, ensuring items are always on-brand, up to date, and available for operational needs. • Maintain and regularly update the brand guidelines, ensuring they remain relevant, clear, and aligned with the hotel’s evolving positioning and sub-brands. • Support HR/Operations to embed the brand across employee communications, onboarding, uniforms, and staff training. • Drive the strategy for sourcing more sustainable, cost-effective and quality collateral, including but not limited to, corporate gifting, on-site signage, printed materials. • Audit and support other departments on their presentations, collateral, signage, and branded items, ensuring everything adheres to brand standards. • Manage the creation of food and beverage marketing action plans to drive awareness and bookings across outlets. • Lead the strategy for industry award submissions, including writing, editing, and coordinating supporting evidence, with support from the Marketing Executive. • Supervise photographic and video content creation, ensuring alignment with brand standards and supporting internal and external photo shoots. • Uphold strict brand guidelines across all marketing outputs, ensuring consistency for the hotel and sub-brands, and work with the Head of Marketing to provide training sessions for each department across the business in brand expectations and standards. • Roll out updated and consistent branded templates across the business for presentations, sales presentations and internal training. • Provide leadership to Marketing team members on day-to-day activities, ensuring alignment with brand strategy and standards. • Support the Head of Marketing, General Manager, and company Directors with additional brand-related marketing initiatives. • Demonstrate exceptional organisational skills in managing purchase orders, branded collateral, and other operational needs. • Take a lead on the day to day management of brand activations and partnerships, overseen by the Head of Marketing, ensuring a synergy with our own elevated positioning as a leading luxury hotel. • Help cultivate a positive and productive working culture, collaborating effectively with every department around the business. • Manage the day to day relationships with appointed PR agencies. Key Skills, Qualities & Experience • Significant experience in brand management, ideally within luxury hospitality or premium consumer brands. • Strong creative judgement and the ability to ensure brand consistency across all channels. • Experience in developing, maintaining, and enforcing brand guidelines. • Exceptional eye for design and attention to detail in reviewing collateral and branded assets. • Confident in auditing and advising internal departments on brand compliance. • Exceptional writing and storytelling skills for brand campaigns, collateral, and award submissions. • Experience managing collateral production, photoshoots, and creative suppliers. • Confident communicator and presenter, comfortable acting as a brand ambassador. • Strong leadership skills with experience managing and developing a team. • Highly organised with excellent project management skills. • Proactive and adaptable, with an eye for emerging trends and opportunities to elevate the brand. Benefits We offer a wide range of benefits and have excellent opportunities for career development and provide exceptional training programmes for all employees: Tips typically over £200 per month (£2,400 per year) Complimentary bespoke uniform and chef whites Complimentary meals whilst on duty Refer a Friend bonus - Earn up to £1000 Complimentary employee car parking Complimentary state of the art onsite gym - with personal trainer support 31 days annual leave (including bank holidays) increasing with service Professional development opportunities at all levels Reimbursement on work shoes, sight tests and professional memberships Modern and spacious discounted live in accommodation for eligible roles Access to hundreds of exclusive employee benefits, rewards and discounts targeted specifically at the hospitality sector. We support our employees do more with their money and help their wellbeing be providing access to a wide range of stand out well being support. We celebrate success. With an annual awards ceremony as well team events and incentives. Throughout the year we also celebrate training achievements, birthdays, marriages, new babies and length of service awards. Employee Assistance Programme helpline and online support, along with wellbeing champions onsite Team Member of the Month Awards Discount on Grantley Halls Restaurants, Spa products and Gift Shop Discounted stays at Grantley Hall, as well as other Pride of Britain Hotels Cycle to work scheme Access to Wagestream, allowing you to instantly access your wages Simplyhealth - Health cash plan

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