Direct message the job poster from We Are Refyne
Title: Integrated Marketing Manager
Overview: Our client is seeking a dynamic and creative Integrated Marketing Manager to join their growing team across two high-growth categories: beauty tools/accessories and suncare. In this role, you'll be the strategic and operational lead responsible for bringing 360 marketing campaigns to life, working end- to-end across all touchpoints.
Key Responsibilities:
* Brief and collaborate with social and influencer teams to drive earned, owned, and paid media strategies in line with brand positioning.
* Support in the creation of content optimised for performance across platforms like Instagram, TikTok, and YouTube.
* Liaise with external creative, PR, media, and experiential agencies to ensure campaigns are aligned and effectively executed.
* Lead the end-to-end development and execution of integrated TTL marketing campaigns across digital, social, PR, retail, influencer, and experiential.
* Translate brand strategy and product stories into compelling, channel-specific creative that connects with core and emerging audiences.
* Work alongside Management to stay within campaign timelines, budgets, and agency/vendor relationships to ensure timely and high-quality delivery.
* Lead the planning and execution of all brand led events, whether consumer, influencer or retail facing, ensuring our brands stand out in the best possible way.
Skills & Experience:
* 5+ years of brand marketing experience, ideally within beauty, personal care, or lifestyle space.
* Strong understanding of digital and social media platforms.
* Prior affiliations with content creators and PR agencies.
* Experience with budget management.
* Strategic thinker with a hands-on approach.
To view any of our other current live vacancies, please head to our website to discover what we are working on - www.https://www.wearerefyne.com/
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Personal Care Product Manufacturing
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