Job Description
Senior Marketing Executive
Location: Liverpool
Salary: Up to £40k DOE
Hybrid: 3 days per week in the office
Sector: Utilities
We're seeking a confident professional to join our client’s team and take ownership of their marketing plan. Your focus will be to deliver and execute targeted marketing activity and campaigns across multiple channels. You'll be responsible for bringing their marketing strategy to life through effective campaign execution, content delivery, and performance measurement.
Key Responsibilities:
1. Drive brand awareness and lead generation through data-driven targeting and execution.
2. Develop and manage engaging online content to support customer education and conversion.
3. Align all campaign activity with the business plan and marketing strategy in collaboration with the Leadership Team.
4. Focus on the full customer journey by creating engaging, results-driven campaigns.
5. Support key digital functions, including SEO, CRO, and referral mechanics.
6. Monitor, track, and report performance against KPIs to ensure continuous improvement and ROI.
7. Inform strategy and content refinement through market and customer research.
8. Assist in the creation of ...