Senior Measurement Strategy Manager (Retail Media)
London (Hybrid) | Permanent
Our client is a market-leading organisation operating at the intersection of data, media, and commerce, with access to one of the most advanced first-party data ecosystems in Europe.
They are entering a significant phase of growth within their retail media offering and are investing in building a best-in-class measurement strategy function to support this.
The Opportunity
Join a newly formed, high-impact team responsible for defining how measurement works across a complex, multi-channel media ecosystem.
* Operate in a blank-sheet environment - building frameworks from first principles
* Work at the intersection of product, data science, and commercial strategy
* Shape how new media propositions are measured, tested, and taken to market
* Influence both internal product roadmap and external partnerships
* Play a key role in scaling measurement across a rapidly evolving retail media landscape
Responsibilities
Strategic Ownership
* Define measurement frameworks across multiple channels (e.g. onsite, offsite, CRM, CTV, in-store)
* Establish KPIs, success metrics, and testing approaches for new propositions
* Identify capability gaps and influence future measurement strategy
* Build a clear roadmap for how effectiveness is measured and scaled
Product & Proposition Alignment
* Partner with product and proposition teams to ensure all new solutions are measurable
* Translate commercial opportunities into measurement design and requirements
* Support go-to-market launches through structured testing and validation plans
* Ensure measurement is embedded into how products are positioned externally
Testing, Innovation & Insight
* Design experimentation frameworks (e.g. incrementality testing, geo experiments, attribution approaches)
* Develop proof points, case studies, and thought leadership
* Identify cross-campaign insights and trends to inform future strategy
* Explore new methodologies and approaches beyond traditional models
Partnerships & Ecosystem
* Identify and manage third-party measurement partners to complement internal capabilities
* Evaluate where external solutions are required to fill measurement gaps
* Support integration of new partners into the broader measurement ecosystem
Collaboration & Communication
* Work cross-functionally across product, data science, and commercial teams
* Act as the bridge between technical and business stakeholders
* Translate complex methodologies into clear, actionable insights
Your Profile
* 10–15 years’ experience in measurement, marketing effectiveness, or analytics strategy
* Strong understanding of media, retail media, or FMCG/CPG environments
* Experience developing measurement frameworks or experimentation strategies
* Ability to critique methodologies (e.g. incrementality, attribution, MMM)
* Commercially minded — able to connect measurement to business outcomes
* Comfortable operating in ambiguous, fast-paced environments
* Experience working cross-functionally with product or technical teams
Nice to have:
* Retail media or ecommerce experience
* Exposure to both brand and performance measurement
* Experience influencing product, propositions, or go-to-market strategy
What’s On Offer
* Opportunity to shape measurement strategy within a high-growth, high-impact environment
* Work on a complex, multi-channel ecosystem with significant scale
* High autonomy and ownership in a builder-style role
* Strong leadership support and visibility across the organisation
* Competitive package including bonus and additional benefits
* Hybrid working model (London-based)
How to Apply
For a confidential discussion, please contact Noel at Pivotal London.
Pivotal is an equal opportunities employer. We encourage applications from all backgrounds.