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Executive producer - digital innovation, gaming & creator content

BBC
Executive producer
Posted: 16 August
Offer description

We're looking for an experienced, collaborative digital leader to join the BBC as Executive Producer, Digital Innovation, Gaming & Creator Content. This role is about delivering ambitious, editorially robust digital content that resonates with 16-34-year-olds. You'll lead some of our most creative projects across gaming and social platforms - bringing fresh ideas that support our content strategy and uphold the BBC's editorial values. You'll work with a variety of BBC teams and platform partners to ensure our off-platform storytelling is innovative, impactful, and aligned with BBC iPlayer strategic objectives. Sitting within BBC Television and reporting to the Head of Digital Development, you'll play a key role in how we engage younger audiences and evolve our digital offer. WHY JOIN THE TEAM: This is a great opportunity to shape digital content for young audiences. You'll be at the forefront of creating original, youth-focused experiences across YouTube, TikTok, Roblox, Fortnite and others - developing content that deepens engagement and supports BBC's strategic goals. You'll lead high-profile collaborations like BBC Creator Lab x TikTok, shaping how we work with creators and platforms. You'll also play a central role in the BBC's off-platform strategy, commissioning new work and overseeing editorial teams to drive innovation and consistency. As a senior editorial leader, you'll ensure every project meets BBC standards, aligns with our mission, and delivers real value to audiences. It's a role that blends creativity and strategy, ideal for someone who thrives in cross-functional environments and takes bold ideas through to delivery.,

* You'll lead the development and delivery of digital-first content for young audiences, supporting the BBC's off-platform strategy and editorial standards. You will:
* Oversee and lead on innovative content for youth-focused initiatives across Roblox, YouTube and other digital platforms
* Take editorial responsibility for digital projects, ensuring all output aligns with BBC guidelines and goals
* Oversee development and delivery of BBC Creator Lab x TikTok and other partnerships
* Drive digital thinking by scaling up existing strategies and pioneering new projects
* Lead the Youth Audiences Editorial and Innovation team, including decisions on contentious or legally sensitive content
* Guide a multidisciplinary team focused on storytelling for youth audiences, supporting their growth
* Manage relationships with other BBC areas like Children and News to deliver joined-up, strategic content

Creative leader with a proven record in commissioning/producing high-performing digital content, ideally in youth or entertainment
* Strong editorial track record, including complex decision-making in line with guidelines
* Excellent knowledge of YouTube, TikTok, Roblox & Fortnite, incl. short-form content trends
* Proven experience working with major platforms and brands on impactful content and partnerships
* Extensive experience with talent, on- and off-camera, with an eye for emerging voices
* Skilled in stakeholder management and cross-functional communication
* Comfortable adapting to new platforms, with awareness of tech trends and emerging tools
* Strong communicator able to translate complex developments for a diversity of teams-from commissioners to legal
* Confident using digital metrics and insights to inform creative decisions
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