Salary: £95,000 - 105,000 per year Requirements: Advanced SQL skills Experience with analytics engineering tooling such as dbt Experience using visualisation tools Experience leading or mentoring analysts Ability to influence strategic decision-making through data and insight Responsibilities: Lead a small analytics team Drive commercially impactful insights across a critical business domain Act as the key analytics partner for a core business function Help stakeholders understand performance and identify optimisation opportunities Set standards for reporting and visualisation Build measurement frameworks Ensure insights translate into meaningful commercial impact Collaborate closely with commercial, product, and engineering teams Technologies: SQL dbt More: At Data Idols, we pride ourselves on being a fast-growing, technology-led digital business operating at significant scale across multiple international markets. We are currently looking for a Principal Data Analyst to join our team in London in a hybrid working environment. By taking on this high-ownership leadership role, you will have the opportunity to shape the delivery of analytics across our organization, influencing both day-to-day decision-making and longer-term strategic direction. last updated 22 week of 2026