This inclusive employer is a member of myGwork – the largest global platform for the LGBTQ business community. Opening date 16-Apr-2024 Closing date 30-Apr-2024 Job description Birmingham / London As a senior marketer, you know how to turn business strategies into award-wining marketing strategies. Now, you're ready to bring your vision, fresh-thinking, and experience to transform one of the world's biggest and most recognisable banking brands. As Head of Retail and Wealth Marketing for HSBC in the UK, you will provide relationship management to senior stakeholders to ensure that business strategies and objectives are effectively translated into well-defined marketing strategies that are continuously optimised and measured.You'll be responsible for a £multi-million budget and for creating a compelling vision for our retail and wealth customers by leading the conception and delivery of a clear and focussed marketing plan to reach and engage our target audiences. In this role, you will: ·Own the marketing strategy and plan for HSBC's Retail and Wealth Customers and ensure this is aligned to business strategy to drive meaningful results for HSBC and its customers. ·Ensure marketing insight and effectiveness learning from campaign activity is consistently and continuously fed into marketing briefs and that all stakeholders have a clear understanding of both desired and achieved outcomes. ·Leverage expertise and resource from across the UK Marketing team and partner with our centres of excellence to deliver outstanding customer communications and advertising activity. ·Support business partners and Product Directors with insight into business challenges and what matters to customers, to ensure products and propositions ae grounded in customer insight.