Customer Marketing Manager
1. Full-time
2. Employment Status: Full-Time
Company Description
Hi! We're UW. We’re on a mission to take the headache out of utilities by providing them all in one place. One bill for energy, broadband, mobile and insurance and a whole lot of savings!
We’re aiming to double in size as we help more people to stop wasting time and money. Big ambitions, to be delivered by people like you.
Got your attention? Read on…
We put people first. It’s all about you..
Our business model is founded on word of mouth recommendations - so it's crucial that our customers are happy with us and engaged with our brand. We pride ourselves on high customer loyalty, satisfaction and retention and are looking for a marketing professional to contribute to delivering an engaging and personalised customer marketing experience across our multi-service products.
We have a great opportunity for an experienced Marketing Manager to join our Customer Marketing team to focus on marketing activities across our core service lines in Energy, Telco, Financial Services and Multi-service.
We're also looking for you to bring the following skills and experience
3. Proven experience in a Customer Marketing role, at Manager level
4. Ability to think strategically and craft effective marketing initiatives to achieve the targets
5. Proven experience of the ability to work autonomously and take initiative
6. Experience in the energy industry, utilities in general or a heavily regulated industry would be highly beneficial
7. Ability to translate complex/multi-layered activities to coherent briefs for partnering teams.
8. Skilled at prioritizing projects and delivering multiple cross-functional initiatives at the same time
9. Showcasing results/visibility tailored for the internal audience at different levels
10. Collaborate across all functions to deliver the initiatives
11. Highly organised and able to spot, flag, recommend and implement solutions to blockers.
We work together. Your team and the people you will work with…
Our Customer Marketing team are at the heart of our mission to help people stop wasting time and money. The team are responsible for delivering our customer marketing strategy and directly contributing to our Growth objectives by working across the customer lifecycle delivering engaging and personalised marketing experiences.
This role reports to a Senior Marketing Manager and will manage a Marketing Executive.
We deliver progress. What you’ll do and how you will make an impact.
12. Work closely with the Senior Marketing Manager to lead the development and execution of customer-centric marketing plans aligned with our business roadmap.
13. Own and adapt our marketing strategy for specific service lines (Energy, Telco, Financial Services, and Multiservices), including defining the approach for major energy projects, optimizing customer lifecycle communications, and managing sensitive regulatory messages.
14. Translate the plans into briefs where needed for partnering teams and manage them through to execution, including creating effective messaging to customers for maximum impact.
15. Own the end-to-end execution of the marketing plans, from starting with customer insight to inform campaign strategy, to then delivering the campaign, reporting and optimising.
16. Deliver and evolve the test and learn plans (across the full marketing mix) to achieve targets.
17. Collaborate with the CRM team to deliver multichannel campaigns across email, letter, SMS and in-app messaging
18. Line management and development of the Core Marketing Executive.
So why pick UW?
We’ve got big ambitions so there’s going to be plenty of challenges. There are also a lot of benefits:
19. An industry benchmarked salary. We’ll share it during your first conversation.
20. Share Options and a Save as You Earn scheme.
21. Hybrid working, with 2 days in the office. (We’re definitely open to discussing flexible working arrangements)
22. Electric Car salary sacrifice scheme through Tusker
23. Discount on our services and you get our coveted Cashback Card for free. You’ll also get access to 100s of rewards and discounts through Perkbox
24. A matched contribution pension scheme and life assurance up to 4x your salary. You can also access free mortgage advice and a financial wellbeing tool.
25. Family-friendly policies, designed to help you and your family thrive.
26. Discounted private health insurance, access to an Employee Assistance line and a free Virtual GP. Our wellbeing app Unmind supports your mental health.
27. Belonging groups that help UW shape an even more inclusive future.
28. A commitment to helping you develop your career journey through learning, coaching and new experiences