Join to apply for the Store Colleague - Naylors role at GO Outdoors LTD.
At GO Outdoors, our purpose is clear: “to inspire and equip everyone for life outdoors.” We believe in the positive benefits of outdoor activities, from daily walks to hiking Ben Nevis, horse riding, or cold water therapy. We provide the best equipment for all outdoor pursuits at the best prices, guaranteed! Our values—‘One Team’, ‘Responsibility’, ‘Passion’, and ‘Integrity’—guide us daily and help us fulfill our mission to be ‘the nation’s favourite outdoor retailer’. If you share our passion and want to make a difference, join our team and be part of something ‘unbeatable’!
Role Overview
We are seeking an enthusiastic Sales Assistant to deliver an exceptional shopping experience. With opportunities for career development, JD Group is ideal for motivated individuals eager to progress and develop their careers.
Responsibilities
* Provide outstanding customer service by greeting customers warmly, ensuring a positive experience, and understanding the customer service measurement programme.
* Drive and exceed sales targets using in-store devices, offering the full product range, and maximizing add-on sales opportunities.
* Maintain high visual and merchandising standards—keeping the shop floor clean, well-stocked, and displays organized per brand guidelines.
* Support store operations by assisting in other departments, representing the company professionally, and following safety protocols.
* Process sales transactions accurately, including cash handling and card payments.
* Upsell and cross-sell products to enhance sales.
* Keep stock levels optimal and shelves appealing.
* Address customer queries professionally.
* Collaborate with team members to achieve store targets.
Role Objectives and KPIs
* Contribute to achieving or surpassing monthly sales targets.
* Meet KPIs such as Units, Conversion, ATV, UPT.
* Achieve upselling and cross-selling goals.
* Maintain a high Net Promoter Score.
* Ensure stock on the shop floor is replenished and organized.
Skills and Experience
* Positive attitude towards a fast-paced retail environment.
* Enthusiasm for challenges as opportunities for growth.
* Strong interpersonal and communication skills, engaging confidently with customers.
* Flexibility to work various shifts, including weekends and holidays.
Benefits
We value our employees’ contributions and offer benefits including:
* 25% discount on products in-store and online across multiple brands.
* Exclusive deals and discounts through our benefits platform.
* Access to counselling, digital health, and well-being resources.
* Health cash plans.
* Internal development courses and apprenticeships with nationally recognized qualifications.
* Discounted gym memberships.
* Colleague networks and support initiatives.
* Volunteer opportunities and support for JD Foundation projects.
* Incremental holiday allowance.
Due to high application volumes, if you do not hear back within two weeks, consider your application unsuccessful. Successful candidates will be contacted for an initial meeting with the talent team and then invited for an interview with the hiring manager. Thank you for your interest.
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